Deals & More: GoPro snaps up funding for wearable cameras

Today’s funding announcements include companies that develop cameras, distribute customer reviews and manage APIs:

GoPro brings in funding for action video recorders: The developer of the HD HERO line of wearable and gear mountable cameras has raised has raised an undisclosed yet “substantial” round of funding from Riverwood Capital, Steamboat Ventures, U.S. Venture Partners, Sageview Capital and Walden International. The company, based in Half Moon Bay, Calif., is popular among pro athletes, pro video producers and consumers alike for its cameras and accessories, which will now be sold in all Best Buy stores nationwide.

PowerReviews raises $10M to generate customer feedback: The customer review service has raised a new round of funding led by Four Rivers Group with participation from Woodside Fund, Menlo Ventures and Tenaya Capital. Based in San Francisco, the company provides the technology for user-generated reviews to more than 5,000 retailers including Brookstone, and

Mashery gets $11M to manage APIs: The provider of tools and services for API (application programming interface) management has raised a fourth round of funding led by OpenView Venture Partners with participation from existing investors Cisco, Formative Ventures, First Round Capital and .406 Ventures. The San Francisco company, which was founded in 2006, today has a network of more than 100,000 developers and has more than 100 clients including Netflix, The New York Times and CNET.

Newtopia grabs seed funding to whip you into shape: The personalized health coaching service has raised an undisclosed amount of seed funding from BDC Venture Capital and Canadian angel investors, peHUB reports. Founded in 2008, the company provides lifestyle management advice to users in the form of individualized health plans, coaching support and exercise help.

Companies: .406 Ventures, Cisco, First Round Capital, Formative Ventures, Four Rivers Group, GoPro, Mashery, Menlo Ventures, Newtopia, OpenView Venture Partners, powerreviews, Riverwood Capital, Sageview Capital, Steamboat Ventures, Tenaya Capital, U.s. Venture Partners, Walden International, Woodside Fund