Local Marketing Automation Technology
Balihoo is the premier provider of local marketing automation technology and services to franchises and national brands with local marketing needs. Balihoo enables enterprise-class marketing at the local level and gives national brands full visibility into all local marketing activities and results.
A combination of web-based software and services, Balihoo enables national brands to dramatically reduce marketing expenses and immediately increases local sales revenue. For local affiliates, Balihoo takes the complexity out of local marketing — making it easy to quickly implement an expert, integrated marketing strategy that is consistent with the national brand.
In the news
April 3, 2013Balihoo and CMO Council Speaking at ad:tech San Francisco
March 13, 2013Balihoo CMO Shane Vaughan Speaking at BIA/Kelsey’s “Leading in Local” Conference
January 25, 2013Balihoo Closes 2012 with Strong Customer Growth and Strategic Product Enhancements
December 21, 2012Balihoo Releases Five Essential Strategies for Local Marketing Success in 2013
November 30, 2012Balihoo Named Red Herring Global 100 Award Winner
May 21, 2013Bull Riding, Basketball, Blogging: Why 8 is the Magic Number
May 17, 2013Rounding Up Reads on Social, Mobile, Automation, and More
May 14, 2013Big 3: Mobile Marketing Stats & Steps for Getting Started
May 10, 2013Mobile Trends, Social Research and Personalized Content: In This Week's Blog Roundup
May 9, 2013Does Your Marketing Strategy Include NPS Research?
What people are saying
Kyrie Robinson did a great job of verbalizing why UX design is crucial to an organization and to a product’s success. Though I don’t know that any of us needed convincing – we’ve all felt the pain of poor UX design, both within our own products and while using external applications. After establishing the high level principles on day one, she used day two to explain practical, data-driven methods for building products with great UX design. The detailed explanations and examples combined with the hands on activities during the workshop allowed us to come back and start implementing some of those learnings in our own organization right away.Kelly Mason, Product Manager
OpenView Partners brings expertise into our organization to help fill in the gaps. We are a small company and we don’t have everything covered. We can approach OpenView and ask for help in particular areas. They assemble the experts, bring the data, and put the work in for us to help us be more successful.Shane Vaughan, VP of Marketing
Balihoo on YouTube
Videos from OpenView for expansion stage high-growth software, internet, and technology-enabled companies