Product Management
Hint: It’s not the same as product management.
This brand-new role is transforming the way product teams operate.
Editor's Note: The following post is republished from David Cancel, CEO of Drift. You can read the original post here. Also...
Determining when your startup should start building out its product marketing team can be tricky business. Should you hire team...
Being a great product manager is hard. Whether you’re working on an early product at a young startup or you’re...
In a recent post, Adam Pisoni, co-founder and former CTO of Yammer, claims that while the Agile software development methodology...
Your product manager operates as the fulcrum of your business. They balance the needs and demands of every stakeholder on...
Experiencing an explosion in growth seems like it would be the best thing that could ever happen to your company....
Value management and pricing strategy consultant Steven Forth explains how to achieve a potent, irresistible B2B pricing formula by aligning economic and emotional value along the technology adoption lifecycle.
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