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Product
Activation: The Product Metric Everyone Thinks They Need But Can’t Seem To Define
I vaguely remember reading Dave McClure’s pirate metrics (circa 2007!) SlideShare when I started a new job at a startup...
by Sam Richard
Pricing & Positioning
Your Guide to Reverse Trials
What’s better for PLG: freemium or free trial? You’ve probably debated the question ad nauseam. They both have their pros...
by Kyle Poyar
Retention
5 Reasons Why Startups Lose Their VP of Sales (And What To Do About It)
Hiring an incredible VP of sales is hard enough. When they end up walking out the door within 18 months...
by Amy Volas