Search Results for: “churn

Product Led Growth
How Product Analytics Maturity Feeds a Product-Led Startup Strategy

Mixpanel’s Hannah Maslar shares indicators that will help you determine whether you’re on the right track.

by Hannah Maslar
Finance & Operations
Using Gross Margin to Score Your Product’s Maturity

Gross margin documents the business your product is building, yet it’s often tucked away in a financial update while a medley of product metrics enjoy the spotlight.

by TJ Thinakaran
At OpenView
OpenView's Most-Loved Posts and Podcast Episodes From 2020

Looking back helps us realize just how much we accomplished this year, and we hope you’re going through the same process with your own work.

by Kristin Hillery
Product
19 SaaS Predictions For 2021 and Beyond

Every year we ask the OpenView network to weigh in, and this time around many folks unsurprisingly made predictions around a trend most of us in SaaS had to adapt to (and, to be honest, are still figuring out) in 2020.

by Casey Renner
Finance & Operations
2020 Expansion SaaS Benchmarks: Getting Back to Hyper-Growth

We’re sharing our four best pieces of advice to get back to growth.

by Kyle Poyar, Sean Fanning
Product Led Growth
3 Famous Freemium SaaS Strategies (And Why They're So Good)

Get out your pen and paper and take notes as we look closely at the freemium strategies of Zoom, WebFlow and MailChimp.

by Victor Eduoh
Product
6 Product-Led SaaS Onboarding Lessons (With 8 Great Examples)

Check out examples from Slack, Keap, Calendly and more that you can steal to better onboard, convert and retain new users.

by Victor Eduoh
Product Led Growth
How Tech Uses CX Metrics to Find Bottlenecks to Product Led Growth
We're all competing in the End User Era now. Investor Blake Bartlett coined the term "End User Era" to capture...
by Lisa Abbott
Sales
The 4 Enterprise Sales Misconceptions for Startup Founders

Enterprise sales requires an entirely different level of experience and skillset to be successful. As a startup, you can’t afford to dive into the deep end without knowing how to swim.

by Amy Volas
Product
Can't We Do Better Than NPS?

Why you should think of NPS as a thermometer, not a diagnostic tool.

by Kyle Poyar
Product Led Growth
The Product-Led Growth Single Point of Truth Framework: Managing Scalable Growth

Use this to manage the empathy gap in your product, get new users to see value quickly—and retain them.

by Victor Eduoh
COVID-19
10 Examples of Innovative Marketing Strategies for Startups

We’re at a pivotal time where businesses can truly effect positive change in the lives of their customers, especially as everyone navigates all of this uncertainty.

by Kevin Payne