Kelly Watkins has consistently been at the heart of marketing within PLG companies – first at GitHub as the
University of Southern California
Bachelor of Business Administration
Q2eBanking (NYSE: QTWO)
VSS Monitoring (acq. by Danaher)
Wayfair (NYSE: W)
Blake joined OV in 2013 and has led investments in companies like Highspot, Calendly, Expensify, Postscript and Cypress, among others.
In 2016, Blake personally coined the term “product led growth,” and continues to be a thought leader in the community as it has embraced PLG as the future of software. You can follow him on LinkedIn to watch his daily PLG news show called the #PLG123. He is also a primary host of the OV BUILD podcast.
Buying power has shifted for business software, and end users are the new gatekeepers. End users want a customer journey that begins with product-led self-service, rather than human-led sales conversations.
Prior to OpenView, Blake was an investor at Battery Ventures, where he helped lead investments in companies like Glassdoor (acq. by Recruit Holdings), Wayfair (NYSE:W), and Q2 Holdings (NYSE:QTWO).
Blake is originally from San Diego, and enjoys spending time in sunny Southern California whenever he can!
This may sound strange, but more often than not, Appcues’ biggest competition is actually nothing. Most companies don’t have
Customer success has come to mean a lot more than just churn prevention. As Head of CS at Dropbox,
Expensify kicked off 2019 with a Super Bowl-sized bang, but it’s a well-known fact that for most of their
PLG companies don’t necessarily rely on a large sales and marketing team to grow. Wistia’s Co-founder & CEO, Chris
You’ve seen the growing trend of Growth teams and Growth leaders, but what does that actually mean? Elena Verna,
Our people, here to help yours.
In March, to help stop the spread of COVID-19, we temporarily closed our office in Boston and became a fully remote team overnight. We all miss being in the same place together, but we’ve adapted to the current environment and have fully embraced Zoom and Slack so we can stay as connected as possible.