How did the team at SurveyMonkey know it was time revamp their pricing strategy? Find out which signals tipped them off and how they made
A.B., Economics & Environmental Studies
magna cum laude
Phi Beta Kappa
VP, Market Strategy
Kyle helps OpenView’s portfolio companies accelerate top-line growth through deep insights into their market landscape and customers. He leads segmentation, positioning, channel/partner strategy, new market entry and packaging/pricing initiatives, partnering closely with portfolio leadership teams. He also covers OpenView’s SaaS metrics and benchmarking research.
OpenView is helping entrepreneurs build sustainable companies and arming them with the insights they need to offer the right product to the right customer at the right price.
Before joining OpenView, Kyle was a Director at Simon-Kucher & Partners, the global marketing and strategy consulting firm known as the world leader in pricing. Over the course of six years he led consulting teams on strategy engagements with market leaders in enterprise software, business information/data services, digital media, online marketplaces and telecommunications. He completed more than two dozen projects, which commonly drove ARR improvements of 10-20%.
Pricing experts Ismail Madni and Madeline Stein explain how growth-stage SaaS companies can run successful pricing projects through a
How far along are companies really in adopting product led growth? To find out, we surveyed 500+ SaaS leaders about how they leverage (or
The final episode of Season 6 features Simon-Kucher's Josh Bloom. Get the inside scoop on their book, 'Monetizing Innovation,' and much
Liz Cain is back on BUILD for the third time to share what she's learned about pricing over the last three years at OpenView and how she
Kyle chatted with the brains behind Pluralsight's pricing rebuild about what really went on behind the scenes and how they set the rest of
On this episode, Kyle caught up with John Kelly, Hired's Head of Global Revenue, about their switch from pay as you go to subscription and
After a decade, it was finally time to make a change to SurveyMonkey’s pricing. In this episode, learn from Pri Carr
Mike is currently the Head of Marketing at Reflektive, but was at Lever and Glassdoor during periods of hypergrowth,