I first met the founders of Supermetrics—the hottest PLG company that you probably haven’t heard of—in the most unusual
A.B., Economics & Environmental Studies
magna cum laude
Phi Beta Kappa
Business Insider ‘Enterprise software is recession proof,’
Kyle leads OpenView’s Growth Team, responsible for advising portfolio executive teams on strategies to increase revenue growth and dominate their markets. The team has helped the portfolio generate over $100 million in additional enterprise value in the last three years.
Kyle specializes in pricing & packaging strategy, which is the most effective yet overlooked growth lever at a SaaS company’s disposal. He’s an expert in Product Led Growth, optimizing go-to-market strategies, and SaaS benchmarks.
OpenView is helping entrepreneurs build sustainable companies and arming them with the insights they need to offer the right product to the right customer at the right price.
Before joining OpenView, Kyle was a Director at Simon-Kucher & Partners, the global marketing and strategy consulting firm known as the world leader in pricing. Over the course of six years, he led consulting teams on strategy engagements with market leaders in enterprise software, business information/data services, digital media, online marketplaces and telecommunications.
You’ve heard it before, you’ll hear it again: pricing is your most powerful and most immediate lever to accelerate
It’s time to stop judging product-led companies by the same old SaaS metrics — or we’ll overlook the next
Who should be the first go-to-market (GTM) hire at an early startup? This isn’t a new question, to be
In a product-led growth model, you’re challenged to deliver value first and monetize second. PLG companies almost always allow
Product-led growth (PLG) starts with the end user. A healthy PLG engine depends on these users discovering your product
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In March, to help stop the spread of COVID-19, we temporarily closed our office in Boston and became a fully remote team overnight. We all miss being in the same place together, but we’ve adapted to the current environment and have fully embraced Zoom and Slack so we can stay as connected as possible.