SaaS Packaging 201: 9 Advanced Lessons for Better SaaS Packaging
When it comes to SaaS packaging, there's rarely data or even a framework to guide your decisions. But not anymore. Get 9 principles to
2016
Brown University
A.B., Economics & Environmental Studies
magna cum laude
Phi Beta Kappa
Highspot
Business Insider ‘Enterprise software is recession proof’
TechCrunch Subscription-based pricing is dead: Smart SaaS companies are shifting to usage-based models
Kyle is an Operating Partner where he helps portfolio companies fuel growth and become market leaders. He specializes in monetization, product-led growth (PLG), and SaaS metrics.
OpenView is helping entrepreneurs build sustainable companies and arming them with the insights they need to offer the right product to the right customer at the right price.
Before joining OpenView, Kyle was a Director at Simon-Kucher & Partners, the global marketing and strategy consulting firm known as the world leader in pricing. Over the course of six years, he led consulting teams on strategy engagements with market leaders at recurring revenue businesses.
Kyle shares growth insights with nearly 30,000 readers in Growth Unhinged, his weekly Substack newsletter.
When it comes to SaaS packaging, there's rarely data or even a framework to guide your decisions. But not anymore. Get 9 principles to
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