Sales
15 Lessons for Every Sales Enablement Program

Want to take your sales team to higher peaks. Then, it’s time for a sales onboarding revolution. Lessonly outlines 15 of the 75 lessons that will help you reimagine your sales training program.

by Rachel Saltsgaver
Product
Listen
How Airtable Navigates Hypergrowth with the Customer First [Podcast]

Liat Bycel is the VP of Customer Engagement at Airtable. She shares how they made the decision to bring all customer-facing teams under one roof and how that decision has furthered their growth and made the customer experience more cohesive.

by Mackey Craven
Product Led Growth
A Recap of OpenView's 2019 Product Led Growth Summit

Couldn’t make it to our fourth annual Product Led Growth Summit? Don’t worry, OV’s Jeff Curran broke down the key takeaways here.

by Jeff Curran
Marketing
4 Ways Marketing Can Contribute to Company Culture

Considering that marketing content is likely to be the first thing a prospective customer or employee will interact with upon discovering your brand, marketing is the forefront of your brand, and ultimately, your culture. Here are 4 actionable ways that marketing can contribute to company culture.

by Amanda Nielsen
Product
How Pendo Leverages a Great Product, Customer-centricity and Strong Culture for Success

Pendo’s CEO discusses how this team built the product and organization to deliver a winning solution to the world.

by Todd Olson
Marketing
How to Nurture B2B Leads in a Shorter Time Frame

All B2B orgs strive to have quick conversations from lead capture to sale. Ultimately, it comes down to one thing: give your prospects exactly what they need, when they need it. But how? Find out here.

by Oren Greenberg
New from PLG
Product Led Growth
A Recap of OpenView's 2019 Product Led Growth Summit

Couldn’t make it to our fourth annual Product Led Growth Summit? Don’t worry, OV’s Jeff Curran broke down the key takeaways here.

by Jeff Curran
Product
The Power of Simmering: Airtable’s Design Principles for a PLG Company

Airtable’s VP of Customer Engagement explains how the organization embraces change in an intentional and measured way that balances their technological innovation with a very human-driven approach to growth.

by Liat Bycel
Product
The Power of Simmering: Airtable’s Design Principles for a PLG Company

Airtable’s VP of Customer Engagement explains how the organization embraces change in an intentional and measured way that balances their technological innovation with a very human-driven approach to growth.

by Liat Bycel
Product
The Power of Simplicity: How Auth0 Takes on Complex Identity Challenges with a Developer Approach

Learn how the founders of Auth0 took on complex identity challenges with a developer approach (including the three design principles that are encoded into their DNA).

by Eugenio Pace
Customer Success
The Definitive Guide to User Onboarding: Part Three

Wes Bush explains how you can create a just-in-time onboarding email sequence that converts in Part 3 of his 3-Part user onboarding series.

by Wes Bush
Product
The Product Led Growth Market Map

OpenView developed the Product Led Growth Market Map to illustrate the breadth and dynamism of this powerful growth strategy. View the Market Map here.

by Blake Bartlett
HR & Leadership
The Biggest Secret to Offboarding

Having an exit interview with an employee is never a fun conversation. But, there are some ways to prepare and have a successful meeting.

by Diana Preziosi