Unless you’re Amazon, Instacart or Zoom, you need to assess your customers’ engagement with your product. Sam Richard shares the dos and don’ts of customer health scoring.
The secret to his success? A data-driven approach to growth—and a genuine love for all things data.
No matter what pricing actions you’re considering, you must first understand the impact that COVID-19 is having on your customers, their business, their people and their communities.
A very important and current update regarding the Paycheck Protection Program.
B2B software users and buyers are just consumers who are at work. Same people, different context. There’s no need to treat them differently.
Spoiler alert: Everything you do must be scalable and repeatable.
We monitor these closely within our portfolio at OpenView.
Sharon talks about the CIO’s role in pivoting a company to a remote workforce, why this could be a good time to put those marketing dollars into your product, and more.
Leaders from Doist and Buffer share their best practices for addressing mental health in the workplace.
We monitor these closely within our portfolio at OpenView.
While the markets moved up this week, we strongly caution against believing that the worst is over.
Use this as a guide for controlling costs, getting to cash-flow positive and extending your runway as quickly as possible.
As we enter a whole new decade, it’s important to recognize that we are also entering a whole new era of software: The End User Era. Our latest BUILD book dives deep into leadership philosophies and best practices surrounding this GTM movement. Check out the digital version here!