Marketing
Customer Segmentation: A Step-by-Step Guide for Growth

Effective customer segmentation is critical for any company attempting to scale. This guide will walk you through the process of clearly identifying and targeting your best prospects.

by Tien-Anh Nguyen
Sales
Listen
Stripe’s Jeanne DeWitt Grosser on Buffalo, Whales, and Scaling Sales

In just five years, she’s helped grow Stripe’s sales team to about 200 folks in the U.S. and 500 globally—that’s bigger than the entire company was when she first came on board.

by Casey Renner
HR & Leadership
Is Estonia the Next Silicon Valley?

It’s one of the best-kept secrets of the digital nomad entrepreneur world.

by Carina Rampelt
Sales
Hi [firstname]: LinkedIn Message Automation Is the Actual Worst

We all get those terrible sales messages on LinkedIn that sound like they were written by a bot. Well, turns out that’s exactly what’s happening.

by Candyce Edelen
The Latest in Product Led Growth
Product Led Growth
How Logz.io Took Self-Service from 0 to 50% of New Customers

What started out as an adaptive move to help Logz.io align with buyer behavior turned out to be a powerful way for them to open up the market and take advantage of incremental opportunities.

by Kyle Poyar
Product Led Growth
Who Actually Owns 'Growth' at a PLG Company?

Is it the Product team?

by Kyle Poyar
HR & People
What CEOs Should Know About Recruiting Top Talent

The industry experienced a few slow months last year due to the pandemic, but it’s come back so strong that now there’s not enough talent to go around.

by Steve Melia
Marketing
The Definitive Guide to Content and Community Marketing for Data Companies

“I like to hang out in communities so that I can be sold to,” said nobody.

by Arpit Choudhury
Product Led Growth
How Logz.io Took Self-Service from 0 to 50% of New Customers

What started out as an adaptive move to help Logz.io align with buyer behavior turned out to be a powerful way for them to open up the market and take advantage of incremental opportunities.

by Kyle Poyar
HR & Leadership
Founders: Being Busy Doesn't Mean You're Being Productive

The most productive founders do these five things on a daily basis.

by Corey Haines