Earlier this year Pendo acquired Mind the Product, the world’s largest destination and community for product folks. Odd, right? What...
With climbing inflation, waves of tech layoffs, and tighter focus on profitability, “grow at any cost” is no longer viable,...
It comes as no surprise to our OpenView audience that product-led growth (PLG) as a GTM strategy is more popular...
The post-pandemic workplace—whether fully remote or hybrid—continues to present challenges for companies that want to keep employees engaged while maintaining...
I first met the founders of Supermetrics—the hottest PLG company that you probably haven’t heard of—in the most unusual of...
How did I end up in PLG SaaS? Looking back at the start of my career, technology and data became...
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John Eitel, former VP of sales at Canva, describes himself as a sales problem-solver. Having built sales orgs from the...
The Great Resignation isn’t over, no matter the state of the economy. Workers across all industries and positions are leaving...
You’ve heard it before, you’ll hear it again: pricing is your most powerful and most immediate lever to accelerate growth....
A goal of most product-led growth (PLG) businesses is to eventually go beyond monetizing their product with individual users, and...
Product-led growth (PLG) thrives on data. But as anyone who’s worked on a company's customer relationship management (CRM) tool like...
Community is a hot topic in SaaS. Having hundreds or even thousands of people passionately discussing and advocating for your...
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