Product
The Product Led Growth Market Map

OpenView developed the Product Led Growth Market Map to illustrate the breadth and dynamism of this powerful growth strategy. View the Market Map here.

by Blake Bartlett
HR & Leadership
The Biggest Secret to Offboarding

Having an exit interview with an employee is never a fun conversation. But, there are some ways to prepare and have a successful meeting.

by Diana Preziosi
HR & Leadership
The Value of Living by Your Company Values

GitLab’s Co-founder & CEO discusses two of their most important and most unique values and how they’re implemented within the organization.

by Sid Sijbrandij
Product
Listen
Systems Engineering for Platforms & Organizations [Podcast]

This episode of BUILD features Alex Marinos, Founder & CEO of one of the newest members of the OV portfolio, balena. Find out how they pivoted to a product led growth strategy and the solution they built to minimize pain for employees as a distributed team.

by Mackey Craven
Sales
5 Sales Coaching Myths That Need To Be Busted
In a lot of ways, the title of “sales manager” is a misnomer. Sure, you own the team's number. But...
by Brian Trautschold
HR & Leadership
Can Your Executives Grow with Your Company?

As you build your startup, one of the most difficult choices you have to make is about your existing executives. Can they scale with the company or is it the right time to bring in people with more experience to lead?

by Alisa Cohn
Sales
Two Surefire Ways to Get Past Gatekeepers and Talk to CEOs

Dealing with gatekeepers can be a stressful, disheartening experience for a sales rep. But, these 2 tactics can keep your sale moving forward.

by Steli Efti
Product Led Growth
Product Led, but People Focused

Ashik Ahmed, Co-founder of Deputy, explains how they realized they could combine automation and people not only in their product, but also in how they sell the product.

by Ashik Ahmed
Marketing
To Create a New Category, Name the New Game

Brilliant category narratives evangelize a new discipline for winning – while positioning the old one as obsolete. Andy Raskin explains.

by Andy Raskin
Product
Listen
Pendo’s Culture & The Power of The Product Experience [Podcast]

Mackey chatted with Pendo’s Todd Olson about their culture and how their product empowers customers to deliver amazing experiences to users. You’ll also find out the role product led growth has played in their success so far.

by Mackey Craven