Product
How To Achieve Net Negative Churn By Using Value Metrics In Your Pricing

What’s the secret to unlocking the magic that is net negative churn? Working with a value metric allows you to build your pricing model in a way that encourages growth.

by Ilia Markov
HR & Leadership
How to Ensure Success as a New CEO: Unearth Organizational Insights through AI

It’s overwhelming for any CEO to step into their new role. So how can AI empower these CEOs to make the best decisions for their company? Find out here.

by Sarah Pettengill
Product
Rethinking the Product Demo for Product Led Growth

As the way we make buying decisions continues to evolve, is there still room for product demos? Find out how product led growth changes the buyer journey.

by Greg Dickinson
Product
Listen
Demystifying Pricing with Simon-Kucher's Josh Bloom [Podcast]

The final episode of Season 6 features Simon-Kucher’s Josh Bloom. Get the inside scoop on their book, ‘Monetizing Innovation,’ and much more.

by Kyle Poyar
Marketing
Using ABM to Maximize Sales with Current Customers

Oftentimes we’re so caught up with acquiring new customers that we completely forget about strengthening relationships with current customers. ABM can help.

by Wolfram Van Wezel
Product
Your Customer is Changing Their Buying Process. Your Pricing Process Needs to Change.

The way customers buy software has changed, so your pricing needs to change as well. Learn the key changes you should be taking into consideration during your pricing overhaul.

by Steven Forth
Customer Success
Customer Success 2.0: Where the Industry Needs to Head

As healthy companies continue to grow it becomes harder to do so at the same rate through new logo acquisition. Companies spend an inordinate amount of effort on labor-intensive adoption and reactive, renewal processes with little or no regard to creating a disciplined expansion strategy. It’s time to change your strategy. It’s time for Customer Success 2.0.

by Kia Puhm
HR & Leadership
What We Can Learn From Tesla And Electric Cars

Tesla and the rise of the electric car is only going to get more popular as the climate change argument persists. OV’s Scott Maxwell explains why.

by Scott Maxwell
Marketing
How Community Content Is Driving Marketing in the SaaS Ecosystem

Community content isn’t just the content that your community contributes – it’s content produced by people who actually use your service, and ideally those who are quite invested in it. Learn how to invest in it here.

by Rodney Laws
Product
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Pricing Insights from a VC Perspective [Podcast]

Liz Cain is back on BUILD for the third time to share what she’s learned about pricing over the last three years at OpenView and how she came around to PLG.

by Kyle Poyar