Assessments

Finance & Operations
Finance Maturity Assessment: Is Your Team — and CFO — Equipped for Growth?

Top-performing companies are asking more and more of their CFO and Finance team. Find out where your team stands and where you need to improve to successfully guide your company through growth.

by Cynthia Stephens
Customer Success
The Road to Customer Success: A Resource Guide

For SaaS companies, investing in customer success is the key to increasing retention, securing referrals, combating churn, and, ultimately, boosting your revenue. This resource guide provides best practices for developing your strategy, building your team, and optimizing your results.

by Brandon Hickie
HR & People
Building a Startup Internship Program: Intern Job Description Template & Hiring Plan

Last week, we kicked off a new series on starting a startup internship program. In this post, you’ll learn how to write effective intern job descriptions and design a killer intern hiring plan.

by Meghan Maher
Finance & Operations
Measures of Success: SaaS Metrics & Benchmarks Resource Guide

An overview of the most critical SaaS metrics, along with tips and insights on how to measure and act on them to boost your revenue and fuel your growth.

by Tien Anh Nguyen
Marketing
Executive's Guide to Inbound Marketing

Inbound marketing is a long-term play, but it’s crucial to scaling any modern business. Learn the five pillars of inbound marketing and take our free inbound marketing assessment to evaluate your current gaps.

by Rebecca Churt
Marketing
The Quick Guide to Launching an Email Newsletter

Launching an email newsletter is a simple and effective way to promote your content, drive website traffic, develop brand awareness, encourage engagement, and produce leads. This quick guide will walk you through the steps of how to create your own newsletter from start to send.

by Jonathan Crowe
Marketing
A Quick Guide to Creating Compelling Infographics

Infographics are a red hot content marketing commodity. This guide will show you — from start to finish — what you need to create data visualizations that capture your customers’ attention.

by Jonathan Crowe
Customer Service
Customer Service Assessment: How Does Your Company Stack Up?

OpenView’s customer service assessment tool will help you evaluate your company’s customer service and provide recommendations on how to improve.

by Kevin Cain
Marketing
Your Quick and Easy Podcasting Primer

The latest guide in OpenView’s Content Snapshot series walks you through everything you’ll need to know to start podcasting, step-by-step.

by Kevin Cain
Marketing
Quick Guide to Writing White Papers that Convert

B2B content marketing expert Stephanie Tilton provides quick and easy tips for writing white papers that make an impact in this latest how-to guide in OpenView’s Content Snapshot series.

by Stephanie Tilton
Marketing
Your Guide to Creating Compelling Case Studies

This guide will provide you with the how-to basics you need for creating quality case studies that build your brand and generate leads.

by Kevin Cain