This terrific SAMI evening panel is part of the MarTech Conference October 2-4 at the Hynes! Sign-up has an extra step but you get lots of FREE benefits from it. So after reading and signing up for the SAMI panel, continue afterwards to learn more about your conference benefits.
Enough about that: here’s why you want to attend this special panel
This experienced panel will help you understand how the right sales program for your marketing strategy drives revenue. Speakers will share real life examples of sales force programs given specific marketing strategies, including: sales force organization, sales planning, and deployment. Panelists have experience with sales program implementations for start-ups to mature companies. They will share what they learned, what worked, what didn’t work, and where the land mines are. You will also learn how to review, revise, audit and adjust sales programs to improve sales force performance to better drive revenue growth.
Your registration includes a free guest, so bring a friend or colleague.
Keep reading… below are great bonuses for registrants
Guest Speakers:
Liz Cain, Vice President of Go-to-Market at OpenView where she leads market insights, recruiting and sales and marketing strategy as part of the firm’s Expansion Platform. Prior to joining OpenView, Liz was the AVP of Worldwide Business Development at NetSuite. Liz’s experience spans technical support, sales operations, account management and marketing.
Cathy Bilafer, VP Inside Sales and Lead Development at Kronos where she has directed and grown the inside sales function responsible for full sales cycle into the SMB market for Kronos’ Human Capital Management/Workforce Management SaaS software and hardware products. Prior to Kronos she was Senior Director of Inside Sales/Sales Support/Lead Qualification at Sun Microsystems where she established, grew and directed Americas inside sales/sales support function selling the full Sun Hardware and Software product lines.
Karl Martens, VP, Worldwide Sales Operations, AspenTech, where he recently was responsible for CRM, FP&A, Strategic Planning, Sales Enablement, Addressable Market, Technical Sales, and Change Management. He was responsible for leading a global team through four Sales leadership changes, supporting 300+ Field employees, encompassing a broad scope of sales and management reporting, technical sales, business operations, and product issues.
Moderator: Jim Naro, President of The Naro Group, and Business Partner of CustomerCentric Selling®, where he provides sales force management consulting, sales and sales management training programs, and sales and sales management coaching. Jim is also an Adjunct Instructor at Southern New Hampshire University (SNHU), where he teaches Sales Force Management, and mentors students in the SNHU Sales Program.) Jim has been a member of the SAMI Executive Committee for several years.
And now for the MarTech Conference bonuses!
To attend the panel discussion, SAMI members must sign up for the FREE expo pass ($99 value) for the MarTech conference which includes seeing Seth Godin’s keynote Tuesday at 5pm. From 6-7pm is a networking event with drinks and snacks, and exhibition hall access to over 55 martech vendors, and then our panel will start at 7.
With the free expo pass you also can see Scott Brinker’s kickoff Stackies Awards presentation on Monday, and attend other Monday events.
But wait, there’s more!
If you want to attend more of the MarTech Conference, you can get 15% off of All Access passes by using this link. The All Access pass offers attendees complete access to the agenda, featuring more than 30+ sessions, access to the Expo Hall, full access to all of our networking events, solution sessions, event mobile app, great meals and free WiFi.