Central Desktop Strengthens Position in Marketers’ Ecosystem with Creation of Industry Advisory Board

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by || 04/04/2013

Central Desktop, provider of the leading cloud-based collaboration platform for marketers, established a marketing and advertising industry board of advisors to bring further expertise to Central Desktop’s strategic planning, product, corporate development and partnering initiatives.

Central Desktop welcomes the following members to its newly created advisory board:

    • Carol Meyers, chief marketing officer of IT security risk management solutions leader Rapid7, is an accomplished marketing and sales leader who has delivered more than $1.5B in market value for investors through three IPOs. Meyers’ 20 years of experience includes the CMO role at Rapid7, LogMeIn and Unica Corporation, where she played a pivotal role in growing the company’s revenue to over $100M and establishing the new category of marketing automation software. Meyers currently serves on the advisory boards of SocialRep, Unitrends and WordStream in addition to Central Desktop.
    • Jerry Rios, senior vice president and chief technology officer of reputable full-service advertising agency GSD&M, is a results-oriented technology and operations executive with proven success in creating, implementing and managing enterprise technology solutions. Under Rios’ leadership, GSD&M’s information technology team has been recognized as Computerworld Honors Program Laureate recipients for the visionary application of information technology to promote positive social, economic and educational change. Rios started his 28-year tenure at the agency as a creative intern and has held several positions in the agency, including media research analyst, director of IT operations and senior vice president. During his tenure, he has had the opportunity to work on technology solutions that have supported the branding and marketing efforts of major clients such as AT&T, BMW, Goodyear, John Deere, L.L. Bean, PGA Tour, Popeyes, Southwest Airlines, U.S. Air Force, Walgreens and Walmart.
  • Jim Kreller, vice president of sales of BrightTag, is a seasoned sales and channel development executive focused on social business transformation, leveraging marketer collaboration technologies, partner optimization and ecosystem building. Kreller’s 15 years of leadership experience includes roles as vice president of sales and business development for leading social business consultancy Dachis Group and vice president of channels for ExactTarget where he oversaw the development of a partner ecosystem that drives over $50M of revenue for the publicly traded marketing software company.

“Given Central Desktop’s accelerated momentum with marketers and creative agencies, the unique insights and experience that Carol, Jerry and Jim bring to the table will be tremendously helpful to our continued growth in this space,” said Isaac Garcia, CEO and co-founder of Central Desktop.

“Our advisory board is a critical component in guiding our strategy and ensuring sharp focus on delivering value to our customers by helping them work together in ways they never imagined possible. Carol, Jerry and Jim all bring an important breadth and depth of experience in different areas of working with marketers on solving their day-to-day challenges. I can’t wait to see all that we will accomplish in the coming year with their guidance.”

About Central Desktop

Central Desktop helps people work together in ways they never imagined possible. Our SocialBridge online collaboration platform connects people and information in the cloud, making it possible to share files, combine knowledge, inspire ideas, manage projects and more. Central Desktop serves more than half a million users worldwide. Key Central Desktop customers include CBS, MLB.com, Harvard University, the Humane Society of the United States, the U.S. Department of Health and Human Services, Javelin Marketing Group, Upshot, Engauge, WD-40 and Workday. Founded in 2005, Central Desktop is a privately-held company with headquarters in Pasadena, California. For more information, visit http://www.centraldesktop.com.