Casual Male Retail Group Renews Testing, Targeting, and Personalization Contract with Monetate
Monetate, a vendor of choice for testing, targeting, and personalization for eCommerce websites announced today the renewal of its contract with Casual Male Retail Group, the largest retailer of big and tall men’s apparel with operations throughout the United States, Canada and Europe.
“Monetate is delighted that Casual Male Retail Group chose to renew its contract going into the 2010 holiday season,” said David Brussin, Founder and CEO of Monetate (www.monetate.com). “We feel this is a vote of confidence in the performance and reliability of Monetate’s marketing technology as well as the quality of our client support services.”
According to Ric Della Bernarda, Chief Marketing Officer and Senior Vice President of Casual Male Retail Group, “Monetate continues to drive incremental revenue for us because of the exceptional testing and targeting features that it provides; with Monetate on our websites we have the ability to deliver relevant and personalized content to all of our visitors, throughout their online shopping experience.”