ExactTarget Partners with Bamboo Cricket

WEST PALM BEACH, FL – Bamboo Cricket today announced their partnership with ExactTarget and their listing on the ExactTarget Extensions Network. Through the Extensions Network, Bamboo Cricket will offer their inbound email management services and live customer chat technology as an integrated solution for ExactTarget clients.

“By way of the Extensions Network, ExactTarget provides their customers a veritable customer acquisition and retention toolbox,” said Barbara Westhorpe, president of Bamboo Cricket. “Whether their customers want to take the next step up in customer service by providing live customer chat on their website or increase their customer retention through effective inbound email management, our solutions are a perfect fit.”

According to Peter McCormick, co-founder and vice president of partnerships at ExactTarget,

 “Bamboo Cricket’s leading customer service solutions are an excellent addition to the array of marketing optimization solutions we’re providing to our customers in the Extensions Network. Marketers will benefit from the ability to ensure customer satisfaction through Bamboo Cricket’s live customer chat support and inbound email management technology.”

About Bamboo Cricket

Bamboo Cricket is a customer service solutions company that has developed proprietary technology to provide inbound email management and live customer chat software on a self-service basis or as a completely managed solution. Headquartered in West Palm Beach, Florida, the company also has offices in Toronto, Ontario. For more information, please visit www.bamboocricket.com.

About ExactTarget

ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for Microsoft Dynamics CRM. ExactTarget offers a range of optimization services including support, implementation and training, integration, deliverability, account management, design and deployment and strategic consulting. ExactTarget’s software powers permission-based email communications for thousands of organizations including CareerBuilder.com, Expedia.com, Florida Power & Light, Gannett Co., Inc/USA TODAY, the Indianapolis Colts, The Home Depot, The Leukemia & Lymphoma Society, Liberty Mutual Group, Papa John’s and Wellpoint, Inc. For more information, please visit www.exacttarget.com or call 1-866-EMAILET.