ExactTarget Partners with I.B.I.S., Inc.

Norcross, GA – I.B.I.S., Inc., Microsoft Gold Certified Partner, has announced a partnership with ExactTarget, the leading vendor of on-demand, e-mail and one-to-one marketing solutions.

I.B.I.S., Inc. and ExactTarget will work together to provide Microsoft Customer Relationship Management clients advanced Electronic Marketing that includes, Nurture Marketing, Targeted E-mail Automation and sophisticated Reporting. “By integrating with ExactTarget, Microsoft CRM’s marketing capabilities are taken to a higher plane,” stated Lee House, President of I.B.I.S., Inc.

“I.B.I.S. is very excited about its partnership with ExactTarget. ExactTarget’s proven record of success coupled with its investment in integrating with Microsoft CRM will provide clients with superior Automated Marketing,” added House.

“The ability to integrate your CRM tools with your email marketing program really allows marketers to focus on delivering the right message to the right person,” said Peter McCormick, co-founder and vice president of partners and channels for ExactTarget. “We are excited to help I.B.I.S. and its clients increase the effectiveness of their marketing program and ultimately help them drive more revenue.”

About ExactTarget

ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for Microsoft Dynamics CRM.