ExactTarget's Connections '08 User Conference Sold Out

Indianapolis, IN – ExactTarget, a leading provider of on-demand email and one-to-one marketing solutions, commences its unprecedented, sold out Connections ’08 user conference today. The four day agenda, designed to inspire and equip marketers to optimize one-to-one marketing campaigns, opens with its Agency Summit and the launch of the new ExactTarget Partner Network.

In the following days, Connections ’08 attendees will hear from a diverse line-up of keynote speakers that includes interactive marketing visionary Joseph Jaffe, Papa John’s CEO Nigel Travis, entrepreneur Christopher Gardner and Indianapolis Colts head coach Tony Dungy. In addition, more than 50 customers, partners and industry experts are also slated to speak, including Genworth Financial, hotels.com, Expedia.com, The Home Depot, CareerBuilder.com and Scotts Miracle-Gro.

“We are proud to host the nation’s largest one-one marketing conference and are excited to bring the event to over eleven hundred marketers from around the world,” said Scott Dorsey, chief executive officer for ExactTarget. “The fact that the event has sold out proves the speakers, agenda and content we have put together is world-class.”

The Agency Summit kicks off day one and features keynote speaker Steve Yastrow, who is the author of two books, We: The Ideal Customer Relationship and Brand Harmony, and president of Yastrow Marketing. Known for challenging his clients and readers, Yastrow encourages his audiences to reinvent the way they look at marketing, offering clear action steps to improve business performance through stronger customer relationships.

Today also marks the launch of ExactTarget Partner Network, which is designed to help organizations of any size – and with any business objective – find the optimal way to partner with ExactTarget. Currently, the ExactTarget Partner Network includes:

  • Over 450 Reseller Partners, representing over 3,000 organizations using the ExactTarget platform for their one-to-one digital marketing.
  • 24 Embedded Partners that manage and maintain email marketing solutions for thousands of organizations.
  • An industry-exclusive integrated partnership with Salesforce.com, Microsoft Dynamics CRM and Omniture.
  • An extensive network of Microsoft Value-Added Resellers (VARs), who leverage ExactTarget’s expertise in digital marketing to enhance their clients’ use of Microsoft Dynamics CRM.
  • The only email service provider public-facing network, the Extensions Network, allowing third parties to develop and maintain integrations built to its platform.

“The Partner Network is a chance to share in our success without boundaries,” said Peter McCormick, ExactTarget co-founder and vice president of partnerships. “With shared resources and strategies, our partners can provide their clients with our email and one-to-one marketing solutions and have access to some of the industry’s brightest minds at ExactTarget.”

For more information on the Connections ’08 User Conference of the Agency Summit, visit http://pages.exacttarget.com/signup_2011.

About ExactTarget

ExactTarget, Inc. is a leading provider of on-demand email marketing software solutions. The company’s suite of on-demand one-to-one marketing applications enable clients to send business-critical and event triggered communications to increase sales, optimize marketing investments and strengthen customer relationships. ExactTarget offers four editions of its on-demand software application along with integrated solutions such as ExactTarget for AppExchange and ExactTarget for Microsoft Dynamics CRM. ExactTarget offers a range of optimization services including support, implementation and training, integration, deliverability, account management, design and deployment and strategic consulting. ExactTarget’s software powers permission-based email communications for thousands of organizations including Careerbuilder.com, Expedia.com, Florida Power & Light, Gannett Co., Inc/USATODAY, the Indianapolis Colts, The Home Depot, The Leukemia & Lymphoma Society, Liberty Mutual Group, Papa John’s and Wellpoint, Inc. For more information, please visit http://www.exacttarget.com/or call 1-866-EMAILET.