Mashery, the world’s leading provider of API (Application Programming Interface) management technology and services, today announced Mashery API Control Center, the industry’s first platform for flexibly routing and managing global API traffic — in the cloud or on-site — from a single, powerful dashboard.

With companies turning to APIs to expose everything from media content and product catalogs to commercial transactions and medical records — Gartner predicts that by 2014, 75 percent of the Fortune 1000 will offer public Web APIs* — IT managers want more control over how they manage API traffic. For example, product content may be best served from the cloud with a global cache, whereas corporate policies might require orders to flow directly to the data center. Mashery API Control Center, for the first time ever, lets companies mix and match: They can run some APIs in the cloud and others on premises, depending on security, speed, and control requirements. Previously, IT managers had to make an all-or-nothing decision between running APIs in the cloud or behind their own firewalls.

Combined with Mashery’s industry-leading API strategy services and developer outreach programs, Mashery API Control Center is the world’s most powerful tool for building a successful and robust digital distribution platform. All Mashery services are controlled from a central administrative and reporting dashboard, providing highly scalable and comprehensive insight into API performance.

Mashery API Control Center lets companies choose, for each API, one of the following deployment options:

• Mashery Local: A new version of Mashery’s API traffic manager that operates completely inside corporate data centers, under full control of IT managers
• Mashery Cloud: Two independent, global, enterprise-grade API distribution networks with four levels of failover and redundancy, operated and managed by Mashery

“Mashery is proud to introduce the world’s first flexible solution for API traffic management, which lets companies tailor deployments to the control, security, speed, and availability needs of individual APIs,” said Mashery CEO Oren Michels. “With Mashery API Control Center, businesses can govern access policies, measure results, and optimize performance — all from one, simple-to-use interface that lets them maximize the benefits of both Software-as-a-Service (SaaS) and traditional installed software.”

For more information about Mashery’s new API Control Center, please visit http://www.mashery.com/controlcenter.

* Gartner, Inc., Mobile and Context-Aware Branches Grow From Public Web APIs, Eric Knipp, Benoit J. Lheureux, June 29, 2011

About Mashery

Mashery, the world’s leading provider of API management technology and services, helps more than 100 leading brands — including Best Buy, Netflix, and The New York Times — connect with customers and partners across devices, markets, and the Web. Mashery takes a holistic approach to APIs — from crafting platform strategy and setting business objectives, to managing API delivery and facilitating relationships with a network of over 115,000 developers. Mashery’s tools and services transform our customers into true digital platforms, so they can open new distribution channels, speed time-to-market, and spur innovation. Mashery was founded in 2006. For more information, visit www.mashery.com.