Ranks Backup Apps, Acronis is Listed

t’s been said that familiarity breeds contempt, but in the world of backup and recovery software, it looks like it might be breeding contentment. Backup application users seem more pleased than ever with their programs. The Storage magazine Quality Awards for Backup and Recovery Software surveys have seen overall scores climb steadily for both midrange and enterprise backup apps over the years, and that trend continues in the sixth edition of the award, with the highest winning scores we’ve ever tallied in both categories and the highest average overall scores for all products.

EMC Corp.’s Avamar coasted to victory in the midrange group by sweeping all five rating categories on its way to a very impressive overall 6.69 rating. In the past, Avamar didn’t garner enough survey responses to become a finalist. Among the five enterprise finalist backup apps, Symantec Corp.’s NetBackup prevailed with a strong 6.46 in a tough competition with IBM’s Tivoli Storage Manager (6.33).

To put the high scores in perspective, consider that all five qualifying enterprise products racked up overall scores of 6.00-plus; in the past we’ve never had more than two products break the 6.00 barrier. On the midrange side, only Avamar ended up with a rating higher than 6.00, but the four other midrange finalists all had scores that could have won past competitions.

Thirty-three products were included in the survey (see “Products in the survey” at left); five midrange and five enterprise products emerged as finalists based on 566 product evaluations made by 345 survey respondents.

Able sales teams

Buying backup software is a lot more than just making a simple purchase. It represents a commitment that will likely shape how a company protects its data for years to come. As such, storage managers need the assurance of a capable sales and sales support team before taking the plunge. The Quality Awards sales-force competence rating category endeavors to measure the intangibles that contribute to a confident purchase. In the enterprise product group, Symantec NetBackup and IBM TSM topped the group with average scores of 6.50 and 6.43, respectively, divvying up top honors for the seven statements in the category. IBM came out on top for having a well-prepared sales force, with leading scores for the statements “My sales rep is knowledgeable about my industry,” “My sales rep understands my business” and “My sales rep keeps my interests foremost.” Symantec’s strengths were having a knowledgeable sales support team, being easy to negotiate with, being flexible and having licensing schemes that offered good value. The last is particularly notable as Symantec has taken some heat in the past over its licensing programs.

In the midrange group, EMC Avamar’s category average of 6.71 was the highest sales-force competence rating recorded to date, helping it to easily outdistance the other four products. Avamar’s commanding score was achieved by coming out on top for all seven statements in the category and was highlighted by two 7.00-plus scores: a 7.10 for “The vendor’s sales support team is knowledgeable” and a 7.05 for “The vendor’s licensing formula offers good value.”

With a category score of 5.91, CA ARCserve Backup just barely nosed out Symantec Backup Exec (5.90) to take second place. Microsoft Corp. Data Protection Manager (DPM), a first-time finalist, followed closely with a 5.83.

First impressions

The worst thing that can happen with software (for both users and vendors) is to have it sit on a shelf or struggle through a long, painful implementation. Judging from the scores in the initial product quality rating category, neither is likely to happen with these vendors and their backup products.

NetBackup cruised to a win among enterprise products by posting the highest ratings for five of the seven statements in the category en route to an average 6.34 rating, which topped EMC NetWorker (6.06) and Hewlett-Packard (HP) Co.’s Data Protector (6.02). NetBackup’s strong scores came for “This product uses tape efficiently” and “This product delivers good value for the money” — a key statement.

Ironically, IBM’s scores for those two statements were just a bit higher, and it came out on top for the other two statements. However, its overall 5.93 score was pulled down by less impressive ratings for “This product did not require professional services,” as well as configuration and ease-of-use issues.

For midrange apps, Avamar led the category with a 6.32 rating, putting it ahead of Symantec Backup Exec’s 6.13. Avamar had the highest scores for six of the seven statements, highlighted by a 6.86 for “This product delivers good value for the money.” Its margin of victory could have been greater but for a relatively low 5.14 for the professional services statement; Acronis Inc.’s 6.00 was the highest rating for that statement.