SmashFly Awarded for Excellence in Recruitment Marketing Technology

SmashFly Technologies, the leader in Recruitment Marketing Platforms and Analytics, has won a coveted Brandon Hall Group award for excellence in the Recruitment Marketing Technology category. The company’s Total Recruitment Marketing Platform enables organizations to execute on their entire recruitment marketing strategy by connecting many disparate tools into a single centralized solution, transforming the way modern talent acquisition teams find, attract and nurture candidates. The Platform integrates with applicant tracking systems (ATS) to provide complete analytics on the sources that produce the best hires for the organization, offering industry-first visibility that drives strategic talent acquisition decisions and better utilizes recruiting budgets.

“Winning the Gold award for Recruitment Marketing Technology from Brandon Hall Group is an amazing way to end 2014!” said Mike Hennessy, Founder and CEO, SmashFly. “Our Total Recruitment Marketing Platform is gaining huge momentum from Fortune 1000 companies looking to modernize recruiting using best-practice marketing principles. This type of industry recognition really validates the need to have a unified platform for Job Distribution, CRM, Career Sites, Employee Referrals, SEO, Social and Mobile. It’s the only way organizations can get end-to-end analytics on the true effectiveness of their recruiting strategies so they can improve their ability to support the business’ talent needs.”

“HCM technology is a major enabler of business growth and our Excellence in Technology award winners epitomize the vision, creativity and resourcefulness that drive results. We are honored to recognize these excellent organizations,” said Mike Cooke, Chief Executive Officer of Brandon Hall Group.

A panel of veteran, independent senior industry experts and Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:

  • Product: What was the product’s breakthrough innovation?
  • Unique differentiators: What makes the product unique and how does it differ from any competing products?
  • Value proposition: What problem does the product solve and/or what need does this product address?
  • Measurable results: What are the benefits customers can expect to experience as a result of using this product?

About Brandon Hall Group, Inc. With more than 10,000 clients globally and 20 years of delivering world class research and advisory services, Brandon Hall Group is the most well-known and established research organization in the performance improvement industry. We conduct research that drives performance, and provides strategic insights for executives and practitioners responsible for growth and business results. Brandon Hall Group has an extensive repository of thought leadership, research and expertise in Learning and Development, Talent Management, Leadership Development, Talent Acquisition and Human Resources. At the core of our offerings is a Membership Program that Empowers Excellence Through Content, Collaboration and Community. Our members have access to research that helps them make the right decisions about people, processes, and systems, combined with research-powered advisory services customized to their needs. (

About SmashFly Technologies SmashFly’s Total Recruitment Marketing Platform helps corporate recruiting organizations and Recruitment Process Outsourcing (RPO) companies centralize their recruiting operations while providing real-time analytics across all of their initiatives to improve overall recruitment results.

The Total Recruitment Marketing Platform connects what are often disparate technologies into a single all-in-one software solution that includes Global Job Distribution, Social Recruiting, CRM, Web Sourcing, Marketing Automation, Mobile, Career Sites, Landing Pages, Search Engine Optimization (SEO), Employee Referrals and Talent Network Building. All with the actionable Analytics necessary to tell what’s working and not working across the entire recruitment strategy. Learn more at