UBM Studios Virtual Event

CHICAGO, April 5, 2011 /PRNewswire/ — UBM’s Everything Channel presented How to Profit with Cloud Services on March 29, 2011. The virtual event brings Solution Providers together to offer a reality check on customer adoption, an explanation of current market drivers and an outline of opportunities for Solution Providers from vendors in the market and VARs who have built robust cloud offerings. Powered by UBM Studios, the event is now available on demand.

The virtual event drew over 2,000 registrants and 850 live attendees.

As budgets remain tight and IT shifts expenses from capital expenditures to operational expenditures, cloud services are becoming a new way to consume IT services.   According to a 2010 Everything Channel IPED study, 24 percent of revenue in 2009 came from cloud services. In just two years VARs expect more than 36 percent of their revenue to come from the cloud with software as a service leading the pack in terms of cloud offerings.   For Solution Providers this is a radically different way to sell solutions, and VARs are grappling with how to include cloud services in their offerings and transition some of their business to the cloud.

Presentations in the Auditorium include:

  • Leading the Transformation of your Business to Capture the Microsoft Online Services
  • The State of Cloud Computing Technology
  • Cloud Computing Opportunities For Solution Providers In 2011
  • How to Sell Cloud Collaboration Solutions


The Exhibit Hall showcases booths from platinum sponsor Microsoft and silver sponsors i365, a Seagate Company; Gestalt; Intronis; Iron Mountain; Rockspace; Solvedirect; and Symform.

Additionally, in the Networking Lounge event attendees were able to chat with peers one-on-one or in group chats.

For additional information on UBM Studios or to purchase a virtual business solution, contact Michele McPhail at 773 687 4321 or [email protected].

To follow UBM Studios on Twitter, visit http://twitter.com/UBMStudios, to follow on Facebook, visit UBM Studios and to follow on LinkedIn, visit UBM Studios.

About Everything Channel

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a UBM company. To learn more about Everything Channel, visit us at http://www.everythingchannel.com. Follow us on Twitter at http://twitter.com/everythingchnl.

About UBM Studios (www.ubmstudios.com)

UBM Studios leads the industry in world class user engagement for virtual environments, social networking and gaming.  A global marketing service, UBM Studios delivers content, audience and in-depth analytics driving deeper award winning user engagement paired with vision, process and execution.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM’s businesses inform markets and serve professional commercial communities — from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists — with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.