Zmags Appoints Geoff Wright as VP of Sales
Zmags, a provider of rich media mobile and social merchandising, today announced two new additions to its global senior leadership team.
Reflecting the company’s ongoing expansion into EMEA, Geoff Wright joins Zmags as vice president of sales for the Europe, Middle East, and Africa (EMEA) regions; and Michele Pearl joins as vice president of product.
Wright brings to Zmags more than 20 years of enterprise technology experience with 14 years in direct sales and sales management. He will be based out of Zmags’ London, U.K. office. Prior to Zmags, Wright was head of EMEA sales and marketing at Venda, the world’s largest on-demand enterprise e-commerce solutions provider. Wright also previously served in sales leadership roles at edocs, eCommera, Siebel Systems, IBM and AT&T.
Based in Zmags’ Boston, Mass. headquarters, Pearl takes responsibility for the continued innovation of the Zmags platform. She brings almost 20 years experience delivering groundbreaking products and expanding markets and revenues. Previously, Pearl was the chief product officer of CustomMade Ventures and served in product leadership roles at Intuit and BzzAgent. She was on the founding team at Monster.com, where she spent 12 years working in product management, international development and strategy and acquisition integration.
“Zmags’ continues to innovate, pioneering new ways for marketers and retailers to create brilliant and profitable brand and shopping experiences on tablets, smartphone and on the Web,” said Michael Schreck, president and CEO, Zmags.
“Attracting talent like Geoff and Michele is key to our growth plans. Michele’s experience and skill sets will be critical to the evolution of the Zmags platform worldwide; and Geoff’s proven track record of growth at Venda will help accelerate our growth in and commitment to the EMEA market.”
Zmags helps thousands of the world’s most progressive global retailers and brands design brilliant and consistent marketing and merchandising campaigns across social, mobile, tablet, and e-commerce platforms, driving product discovery and inspiring purchases. Using the Zmags on-demand rich media merchandising platform, leading brands have measurably and dramatically increased customer engagement, conversion rates, order size and brand loyalty without the burden of IT constraints.
Zmags is among the fastest growing technology companies in North America, ranking #70 on the Deloitte 2011 Technology Fast 500. Zmags is headquartered in Boston, MA. with European offices in London and Copenhagen. For more information about Zmags, please visit www.zmags.com .