Zmags Presents Live Webinar: “Taking Your Brand Beyond the Web — And Why You Need to Do It Now”

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by || 03/27/2012

Zmags, the leading provider of rich media mobile and social merchandising, today announced a live webinar that will help retailers determine what is needed to take a brand beyond the Web and meet customers where they want to shop.

The webinar will address how to best deliver a consistent, branded experience across all touchpoints.

Title: Taking Your Brand Beyond the Web—And Why You Need to Do it Now
When: Wednesday, March 28, 2012
Time: 1:00 p.m. ET / 10:00 a.m. PT
Presenters: Lauren Freedman, president, the e-tailing group
Sean Ford, CMO & COO, Zmags
Why: Connected consumers were the big news in 2011. Adoption of tablets and smartphones skyrocketed, and so did shoppers’ appetite for discovery-driven online purchasing.  This pace is only going to heat up in 2012. To get ready for the multi-channel marathon leading into the 2012 holiday season, retailers must start planning now.
What: During this free webinar, the expert panel will share some key trends and takeaways from the 2011 holiday season as well as best practices to help retailers take their brands beyond the Web—now. Attendees will learn:
    • The evolution of the omnichannel online shopper—demands, behavior and buying patterns.
    • The meteoric adoption of tablets, and what leading retailers are doing about it.
    • To app or not to app? Are there better ways to go?
    • What’s up with social e-commerce? Will it ever deliver?

Register Here: http://bit.ly/GDwWGB

About Zmags

Zmags helps thousands of the world’s most progressive global retailers and brands design brilliant and consistent marketing and merchandising campaigns across social, mobile, tablet, and e-commerce platforms, driving product discovery and inspiring purchases.

Using the Zmags on-demand rich media merchandising platform, leading brands have measurably and dramatically increased customer engagement, conversion rates, order size and brand loyalty without the burden of IT constraints. Zmags is among the fastest growing technology companies in North America, ranking #70 on the Deloitte 2011 Technology Fast 500.

Zmags is headquartered in Boston, MA with European offices in London and Copenhagen. For more information about Zmags, please visit www.zmags.com.

Contact:

Jen DeAngelis
InkHouse for Zmags
781-966-4105
[email protected]