At OpenView, we believe businesses with product led growth (PLG) strategies will feature prominently among top performers in the software landscape. Launched in June 2018, OpenView’s Product Led Growth Index exposes the financial, operating and valuation data for the public PLG companies that we track. With the expectation that global market volatility will continue in 2019, investors will search for growth assets that deliver strong permission to believe in continued growth and market leadership. We continue to believe that the valuation gap between public product led growth businesses and the rest of the public SaaS landscape will widen as PLG businesses become coveted assets. 2019 will be a breakout year for PLG stocks!
Below is a look at key valuation drivers for the PLG businesses in the public SaaS index compared with the broader set. This data was sourced from Pitchbook on 1/27/2020, and market data is as of 12/31/2019.
We will continue to update and iterate on this Index over time. If you have questions, comments or additions to the Index, please contact Sean Fanning at firstname.lastname@example.org.