Acronis, a leading provider of data protection and disaster recovery solutions for physical, virtual and cloud environments, today announced it has entered a distribution relationship with Adistec, a value-added distributor working with VARs and members in Colombia, Chile and Peru to provide computing solutions for business customers and home users.

Adistec’s team of specialized professionals for each area in IT will now sell, market and support Acronis’ product suite of data backup and recovery solutions to resellers and managed service providers (MSPs). These solutions include the recently announced Acronis Backup & Recovery^® 11 and Acronis^® vmProtect™ 6. Under the new agreement, Adistec’s channel partners will have access to Acronis products for data protection and disaster recovery for business and home.

“Acronis gives our customers powerful and easy-to-use, yet affordable solutions for backup and recovery,” said Jose Luis Sperman, CEO at Adistec. “With these highly regarded products, we have expanded our portfolio of data center, security and networking products to deliver the best-in-class data protection, disaster recovery and virtualization software our customers are requesting.”

“We are pleased to have extended our agreement with one of South America’s most successful distributors to develop a new sales channel for our market-leading solutions,” said Xavier Aguirre, director for Acronis Latin America. “We look forward to working with the Adistec team to provide our family of data protection and disaster recovery solutions in South American markets.”

About Acronis

Acronis is a leading provider of easy-to-use disaster recovery and data protection solutions for physical, virtual and cloud environments. Its patented disk imaging technology enables corporations, SMBs and consumers to protect their digital assets. With Acronis’ disaster recovery, deployment and migration software, users protect their digital information, maintain business continuity and reduce downtime. Acronis software is sold in more than 90 countries and available in up to 14 languages. For additional information, please visit www.acronis.com. Follow Acronis on Twitter: http://twitter.com/acronis_LATAM.

Acronis^®, Acronis Backup & Recovery^®, Acronis Compute with Confidence^®and the Acronis logo are registered trademarks or trademarks of Acronis, Inc. in the United States and/or other countries.

Press Contacts:
Acronis:
Lucy Millington
T: 781-782-9181
E: [email protected]

The future of marketing will come from brands’ evolving to meet the real-time demands of hyper-connected consumers, according to executives from the world’s largest technology companies.

“Social media has completely changed what marketers do and how they do it”

Discussed before a sold-out crowd of more than 3,000 marketers attending ExactTarget’s Connections conference, executives from Yahoo, Facebook, Adobe, Twitter, Klout and Foursquare underscored the ongoing transformation of marketing and the new real-time imperative for business.

“Social media has completely changed what marketers do and how they do it,” said Brad Rencher, senior vice president and general manager, Omniture Business Unit, Adobe, during his remarks to conference attendees. “Interactive marketing is delivering on the dream that Madison Avenue has had for years – delivering messages with speed, context and relevance in real time to drive results.”

The comments concluded ExactTarget’s annual Connections conference that welcomed marketers from around the world for three days of education and content that included keynotes from Wikipedia founder Jimmy Wales, CNN’s Soledad O’Brien, author Aron Ralston and executives from Facebook, Adobe, Yahoo!, Best Buy, Klout and Foursquare. The event also marked the unveiling of ExactTarget’s expanded suite of interactive marketing products including:

• Audience Builder – Provides marketers a powerful solution to consolidate, analyze and take action on customer data in real time through an intuitive drag-and-drop interface to create targeted audiences for campaigns across email, mobile, social media and the Web.
• Automation Studio – Adds drag and drop automation to plan and power messages across email, mobile, social or Web campaigns based on consumer behavior, time or custom attributes.
• Campaign Management – Expands central campaign planning and calendaring capabilities to seamlessly coordinate channels using a single integrated storyboard that dynamically links campaigns on email, mobile, Twitter, Facebook, Web and offline channels.
• HubExchange – Opens ExactTarget’s interactive marketing platform for select third-party application development and innovation. The first applications available include Marketo’s lead management application and Klout’s social influence data application.
• Integrated Reporting – Expands real-time Pulse dashboard reporting to provide cross-channel analytics and campaign performance measurement and ROI analysis.
• MobileConnect – Expands ExactTarget’s mobile application with messaging templates, automation, cross-channel execution, campaign management and real-time analytics.
• Report Builder – Provides a new data discovery and customizable reporting application that enables marketers to explore engagement metrics and channel preferences.
• SocialPages – Adds new Facebook page creation and campaign management capabilities with integrated analytics and real-time engagement features.
• Protected By ExactTarget – Adds enterprise ‘WatchDog’ functionality to provide users real-time monitoring and alerting of account activity and customizable access controls.

The conference also marked the launch of ExactTarget’s Latin America Division in Sao Paulo, Brazil following the acquisition of email marketing provider Frontier Digital. The company also announced the ExactTarget Foundation, a charitable foundation chartered to combat childhood hunger, advance education and accelerate entrepreneurship worldwide.

“We challenged marketers this week to harness the power of technology to evolve their brand, improve their interactions with consumers and make a positive difference in the world,” said Scott Dorsey, ExactTarget cofounder and chief executive officer. “The news and innovations unveiled this week provide cutting-edge solutions to empower organizations to market to the power of one by creating a common view of each consumer and connecting with each in real time with relevant content across all channels.”

For more information about ExactTarget’s expanded product line, visit www.ExactTarget.com.

About ExactTarget

ExactTarget is a leading global provider of on-demand email marketing and interactive marketing solutions. The company’s Interactive Marketing Hub technology provides organizations a single solution to connect with customers via email, integrated text messaging, landing pages and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others. ExactTarget powers permission-based multichannel communications for thousands of organizations around the world including Expedia.com, Best Buy, Papa John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and Wellpoint, Inc. For more information, visit www.exacttarget.com.

uSamp (www.uSamp.com), one of the world’s fastest growing technology and online sampling companies, today announced enhancements to its self-service online sampling platform. SampleMarket provides centralized access to millions of uSamp’s highly profiled panel database and now features the ability to manage multiple sources of online sample.

“These enhancements are integral to our focus on improving efficiency and providing easy, real-time access to online sample. Everything we do is aimed at accessibility and quick turnaround, ultimately keeping our self-service sampling solution in a market leading position.”

This latest version of SampleMarket enables users to add multiple suppliers of survey respondents to market research projects, thereby centralizing the research process by grouping together sample sources into a single project dashboard. SampleMarket users can tap into millions of verified respondents, access their own databases of panelists, and incorporate external sources of respondents as well.

The enhanced web-based platform provides full de-duping capabilities for improving data quality and efficiency across sample sources. Responses from all sources are monitored and cleansed, and thus eliminates the potential for duplication between sample providers. All reporting of results – whatever the source – can be easily viewed in one central project location within SampleMarket.

In addition, SampleMarket now features MarketTools® TrueSample® as an option to ensure the highest level of research sample quality. MarketTools TrueSample is the research industry’s premier online data quality solution that improves the quality of online research by identifying and removing fake, duplicate and unengaged respondents from research samples. SampleMarket users are able to include only TrueSample-certified respondents in their sample selection.

“Our innovative technology within SampleMarket reflects uSamp’s quality-focused commitment to the industry and to the veracity of its desire for clear and transparent reporting of sample data,” said Matt Dusig, uSamp CEO and co-founder. “These enhancements are integral to our focus on improving efficiency and providing easy, real-time access to online sample. Everything we do is aimed at accessibility and quick turnaround, ultimately keeping our self-service sampling solution in a market leading position.”

Introduced earlier this year, SampleMarket is the next generation of uSamp’s market-leading sample access platform. In just a few clicks, the simple, intuitive platform gives users self-service access to millions of uSamp’s high-quality, richly profile respondents while also providing real-time pricing, feasibility and detailed reporting results. SampleMarket’s seamless API (Application Programming Interface) technology allows an open platform that offers excellent compatibility and reliability, for the product is embedded with redundancy and security.

SampleMarket is browser-based and requires no software download or installation. After creating a project, users can choose to add multiple suppliers of sample, and control and visualize the flow of traffic from those sources on a real-time basis. One dashboard within SampleMarket gives overviews of project results, incidence rates and transactions in real-time. For more information on SampleMarket, visit www.samplemarket.com, or follow @uSampMR on Twitter.

About uSamp

uSamp (uSamp.com), the Answer Network, is one of the world’s fastest growing technology and online sampling companies, providing global survey panelists and an innovative sampling platform for use in market research. uSamp develops collaborative market research tools to foster more rewarding, profitable relationships between organizations and the people they serve. Founded in 2008, the company has 200+ team members worldwide and approximately 5.7 million global market research panelists. The company’s web-based panel platform is transforming the management and delivery of online panel for market researchers, offering unprecedented access over their panel. uSamp’s deep well of proprietary technologies includes SampleMarket™, PanelBuilder™, PanelShield™, Opinion Place® River and real-time Panel Book Search — cutting-edge solutions for accessing, branding, sampling and managing panels. uSamp is based in Los Angeles, with offices in Dallas, London, New Delhi and Trumbull, CT. uSamp is a 2011 Red Herring Top 100 North America Award winner, a 2011 AlwaysOn Global 250 Top Private Companies honoree, and a recipient of the 2011 “Best Places to Work in Los Angeles” designation from the Los Angeles Business Journal.

Recognized for its innovative use of information technology, the West Texas Regional Health Information Organization (RHIO) received an Outstanding Program Award from the Texas Rural Health Association. The prestigious award was presented at the Texas Rural Health Forum, held in San Antonio today.

In an unusual example of competing hospitals collaborating, the CEOs at the initiative’s four founding hospitals — Ted Matthews, Nathan Tudor, Randy King and Rick DeFoore — implemented the same remotely hosted EHR system. As a result, the program is leveling the playing field for rural hospitals wanting to tap into the benefits of EHRs and serving as a technology implementation model for smaller hospitals across the state of Texas and perhaps across the country.

“This program clearly demonstrates how technology can be used to improve care in rural Texas communities. What’s really impressive, though, is how these hospitals came together in a spirit of cooperation to overcome some of common obstacles that stand in the way when rural organizations try to tap into powerful systems such as electronic health records,” said Paula Winkler, TRHA board member and chairman of the 2011 TRHA Award Selection Committee. “The fact that they have been able to experience success in such a short period of time proves that with the right technology and the right implementation model, all hospitals can truly experience the benefits of electronic health records. In tough times like these, we need more cooperation for the common good and certainly the RHIO has assisted toward that end.”

To jump start the initiative, Ted Matthews, formerly CEO at Anson General Hospital and now CEO at Eastland Memorial Hospital, worked closely with Dave Darnell, Senior Program Administrator at the Texas Department of Rural Affairs to secure funding. Matthews wrote a grant proposal and secured about $500,000 in funding to help overcome some of the initial obstacles to implementing an electronic records system.

The funding is just one of the ways that the RHIO members are overcoming obstacles. The participating hospitals also are maximizing efficiency by standardizing training, protocols, procedures and policies. Since its inception in 2010, the West Texas RHIO has grown from its original four hospitals — Anson General Hospital, Stamford Memorial Hospital, Stonewall Memorial Hospital and Throckmorton County Memorial Hospital — to a total of eight hospitals including Eastland Memorial Hospital, Hamlin Memorial Hospital, Otto Kaiser Memorial Hospital and Seymour Hospital.

To support the innovative model, the hospitals are collectively tapping into the ChartAccess® Comprehensive EHR from Prognosis Health Information Systems, a Houston-based company. The solution is delivered via a web-native “cloud computing” model, where the software applications are made available as a service over an encrypted health information network. The web-native solution is intuitive and easy-to-use, offering built in analytics and health information exchange (HIE) capabilities, which can help critical access and community hospitals provide consistent, high-quality patient care. Several of the RHIO hospitals have already leveraged the system to achieve “meaningful use” under the government’s electronic health records incentive program.

“The West Texas RHIO illustrates how progressive organizations with visionary leaders can take advantage of information technology to vastly improve care in their communities,” said Ramsey Evans, CEO of Prognosis. “We are offering the ‘disruptive innovation’ that makes it possible for healthcare organizations that had formerly been left on the wrong side of the digital divide to realize all of the clinical and operational benefits associated with electronic health records. Instead of vainly trying to implement multi-million dollar, client server systems — which can take years to get up and running — we are offering an affordable web-native alternative that can be implemented in just 120 days.”

About Prognosis Health Information Systems

Prognosis Health Information Systems (PHIS), Houston, aims to improve the quality and safety of patient care through ChartAccess, a certified Comprehensive EHR. Designed to be fully operational in less than six months at a predictable, affordable cost, the solution enables hospitals to meet meaningful use and improve patient outcomes by leveraging built-in American Recovery and Reinvestment Act (ARRA) milestone and quality measure tracking functionality. PHIS uses 21st-Century technologies to offer small community hospitals a pure browser-based system that can run on-premise or in the cloud. For more information, go to www.prognosishis.com.

Balihoo (http://www.balihoo.com), the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs, was recently named to the Inc. 500 list for a second consecutive year and recognized as one of the fastest-growing private companies in the United States. Recognized as an expert voice and resource for rising businesses, Inc. magazine has identified the most exciting and successful private ventures for more than thirty years through its Inc. 500|5000 rankings. Ranked at #264 overall (#401 last year), Balihoo joins reputable Inc. 500 predecessors which include Zappos, Microsoft, Visa, Oracle and many other trailblazing companies.

“Balihoo is thrilled to appear on the Inc. 500 list for a second consecutive year,” said Pete Gombert, Balihoo’s CEO. “CMO’s at national brands continue to recognize that expanding and controlling the national brand footprint at the local level is essential for brand growth. By automating local marketing, Balihoo gives national brands unprecedented control over local marketing execution and the ability to control the customer experience closer to the point of purchase.”

The Inc. 500|5000 is ranked according to percentage revenue growth from 2007 through 2010. To qualify, companies must have been founded and generating revenue by March 31, 2007. Additionally, they have to be U.S.-based, privately held, for profit, and independent — not subsidiaries or divisions of other companies.

To learn how Balihoo’s Local Marketing Automation Solution can help companies translate national strategies into local execution, register to view a live demo or download their latest whitepaper, The Local Web: The Linchpin to Successful Local Marketing.

About Balihoo
Balihoo is the premier provider of Local Marketing Automation technology and services to national brands with local marketing needs. By automating local marketing, Balihoo gives national brands unprecedented control over local marketing execution and the ability to control the customer experience closer to the point of purchase.

Pentaho, a leading worldwide provider of Business Intelligence (BI) software, announced today that it has partnered with global interactive marketing provider ExactTarget to incorporate BI and real-time analytics into the ExactTarget Interactive Marketing Hub.

Using Pentaho’s BI and Big Data analytics integrated into its on-demand interactive marketing platform, ExactTarget powers its new Report Builder application and suite of real-time data analytics and customizable reporting for its clients around the globe.

Announced during ExactTarget Connections ’11, the world’s largest interactive marketing conference, the Pentaho-powered solution enables ExactTarget to offer a powerful integrated data analysis and reporting solution that allows marketers to explore interactive marketing metrics in real time to create more relevant and targeted cross-channel marketing campaigns across email, mobile, social media and the Web.

Quotes and Multimedia “Pentaho’s Business Intelligence and analytics suite enables ExactTarget to power the real-time analytics and data-intensive cross-channel analysis marketers need to better engage today’s connected consumer,” said Scott McCorkle, Chief Operating Officer at ExactTarget. “Pentaho’s scalability allows us to support our global clients while the Big Data capabilities of Pentaho BI provides the solutions we need to manage the exponential growth in data required to power real-time marketing.”

“A recognized global leader and innovator in the email and interactive marketing, ExactTarget is setting a new standard as it incorporates BI and analytics into the ExactTarget Interactive Marketing Hub,” said Tom Leonard, Executive Vice President of Worldwide Business Development at Pentaho. “The fact that Pentaho will power ExactTarget’s next-generation analytics offering is a gold-plated endorsement of the strength and scalability of Pentaho’s OEM offering for SaaS/On-Demand software providers.”

        --  Visit the Pentaho booth at the ExactTarget Connections 2011 Conference
            September 13-15 in Indianapolis, Indiana
        --  Learn how to enhance your product with Pentaho BI.

About ExactTarget Connections 2011 More than 3,000 marketers from around the world are attending ExactTarget Connections in Indianapolis. The sold-out three-day conference features addresses from Wikipedia founder Jimmy Wales, CNN’s Soledad O’Brien, author Aron Ralston and executives from Facebook, Adobe, Yahoo!, Best Buy, Klout and Foursquare. The conference also features more than 50 interactive breakout sessions ranging from marketing best practices to building interactive marketing campaigns.

About Pentaho Corporation Pentaho brings power to the user by introducing an agile approach that makes it faster, simpler and more cost effective to create reports, dashboards and analytics. For a free evaluation download Pentaho BI at www.pentaho.com/download .

Simms Jenkins, author of The Truth About Email Marketing and the CEO of BrightWave Marketing, North America’s top email focused digital agency, is slated to present “Grow: How to Leverage the Social Web To Grow Your Email Program” on Sept. 14 at 9:45 a.m. during ExactTarget Connections 2011 (http://www.connections2011.com/).

The event features more than 50 breakout sessions ranging from cross-channel marketing best practices to case studies and advice on how to build engaging interactive campaigns across email, mobile, social media and the Web.

“The diversity of speakers and the wealth of knowledge all at one location makes this a fantastic event for any digital marketer,” said Jenkins. “I’m thrilled to be a part of the prestigious lineup of speakers for this year’s event, and I know attendees will walk away with actionable learnings for their own programs.”

In addition to Jenkins’s presentation, he will also be signing copies of his acclaimed book, “The Truth About Email Marketing,” at the Barnes & Noble booth at Connections on Wednesday, Sept. 14, beginning at noon.

As a precursor to Jenkins’s appearance at Connections, BrightWave has recently released a whitepaper entitled “Email Acquisition 2.0” that focuses on one of the holy grails of digital marketing: how to gain more subscribers without renting lists or spending a substantial amount of money on the efforts. It is available for download athttp://www.brightwavemarketing.com/knowledge-center-case-studies.php.

Jenkins joins previously announced conference speakers, including Wikipedia founder Jimmy Wales, CNN’s Soledad O’Brien, Best Buy Global Chief Marketing Officer Barry Judge, Best Buy Chief Technology Officer Robert Stephens, author Aron Ralston, Facebook Vice President Tom Arrix, eMarketer Chief Executive Officer and Co-founder Geoff Ramsey, and Spider-Man co-creator and former president of Marvel Comics Stan Lee.

Connections 2011 is the world’s largest interactive marketing conference with more than 3,000 global marketers attending the three-day event Sept. 13-15. Registration is available online at ExactTarget Connections 2011 (http://www.connections2011.com/).

About ExactTarget
ExactTarget is a leading global provider of on-demand email marketing and interactive marketing solutions. The company’s Interactive Marketing Hub technology provides organizations a single solution to connect with customers via email, integrated text messaging, landing pages and social media. Supported by collaborative global services teams, ExactTarget’s technology integrates with more sales and marketing information systems than any other in the industry, including Salesforce.com, Microsoft Dynamics CRM, Omniture and Webtrends among many others. ExactTarget powers permission-based multichannel communications for thousands of organizations around the world including Expedia.com, Best Buy, Papa John’s, CareerBuilder.com, Gannett Co., Inc., The Leukemia & Lymphoma Society, The Home Depot and Wellpoint, Inc. For more information, visithttp://www.exacttarget.com.

About BrightWave Marketing
BrightWave Marketing is North America’s leading email marketing focused digital agency. The award-winning firm specializes in partnering with its clients to strategically develop, manage and optimize digital messaging programs that drive revenue, cut costs and build relationships.

Headquartered in Atlanta, GA, BrightWave Marketing has worked with a blue chip client roster, including Affiliated Computer Service (A Xerox Company), AGCO Corporation, Chick-fil-A, CoreNet Global, Cox Business, O’Charley’s, RaceTrac and Sports Illustrated. For more information, please visit http://www.BrightWaveMarketing.com/.