Sales
Tracking Executive Changes at Your Most Important Accounts
Here’s a fact that should get your attention: The number of CEOs who left their jobs at U.S.-based companies hit...
by Sharon Gillenwater
Sales
How to Align Your Sales Pitch with C-Suite Buyers
A little more than six years ago, my partner Lee Demby wrote that when talking with customers about the value...
by Sharon Gillenwater
Sales
C-Suite Selling Perfected: How Salesforce is Winning More Mega-Deals
Salesforce is a company I follow very closely. Given their phenomenal growth and the fact they are a longtime customer...
by Sharon Gillenwater