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Marketing

Marketing

4 Content Strategy Pillars to Connect with Customers

Read the four content strategy pillars that your marketing efforts need to start generating leads.

by mkolodziej

Marketing

What’s In Your Content Marketing Crystal Ball for 2013?

Marcus Sheridan, one of content marketing’s rising stars, looks to where content marketing is headed and shares four of his predictions for 2013.

by Marcus Sheridan

Marketing

B2B Marketing Lesson: How to Approach Your Value Proposition

Learn a foundational B2B marketing lesson that will shape all of your campaigns in the future.

by mkolodziej

Marketing

Social Marketing: Master the ‘Wow’ Response

Learn why social marketing represents the greatest opportunity to make agile marketing a success - and to break through to your customers.

by mkolodziej

Marketing

64 Content Marketing Essentials to Keep You Sharp

Get a roundup of 64 content marketing essentials from 2012 and be better positioned for 2013.

by mkolodziej

Marketing

Facebook Metrics: Rethink How You Measure Success

Learn which Facebook metrics you should focus on and how to measure the return on your advertising.

by mkolodziej

Marketing

Labcast: Content Marketing Insights from Marcus Sheridan

In this week’s Labcast, Marcus Sheridan shares his insights on what constitutes good content, the biggest content mistakes he sees…

by Marcus Sheridan

Marketing

Crowdsourcing Marketing: Leveraging Customer Engagement for Maximum Impact

Is crowdsourcing marketing the key to unlocking your customers’ enthusiasm so that you can build better products, increase brand recognition,…

by Kevin Cain

Marketing

Market Insight: Look to Crowdfunding Sites

Get market insight from the analytics and feedback found on crowdfunding sites.

by mkolodziej

Marketing

Landing Page Optimization Ideas for Extra Conversions

Try these extra landing page optimization strategies to wring out even more conversions.

by mkolodziej

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