How to Master Content Creation for Tech Audiences

Discover how to perfect content creation that resonates with your target tech audience.

When it comes to content creation every business is going to have different obstacles to hurdle. Because of that it’s imperative that you are catering to your target audience.
In this video Rob Yoegel, Content Marketing Director at Monetate, explains how to identify the needs of those you’re looking to reach.
And really it boils down to two essential things. First, you must understand how your audience consumes their content and then adapt to their habits, otherwise your content will go unseen. Second, make sure you’re staying true to your technology. BS filters are better than ever these days, and if you’re content gets flagged, it could be dire.
Watch the video to hear Rob explain further.