AUSTIN, TEXAS – Spredfast, the world’s smartest Social Software Platform, announced today it has been named a Leader in “The Forrester Wave™: Social Relationship Platforms, Q2 2015” report by Forrester Research, Inc. Spredfast was among 11 of the “most significant software providers,” according to Forrester Research Inc, to be included in the study. The SRPs were evaluated on 41 criteria, including their current offerings, strategy and market presence.

“Every social marketer needs a social relationship platform,” stated Forrester in the report. “Managing branded profiles remains marketers’ favorite social activity … But social relationship marketing is getting harder.” According to the report, Spredfast is a Leader in the space. “Spredfast strikes a strong balance between product and strategy,” adding, “Marketers appreciate that Spredfast Conversations provides them advice and insights while they work.” Spredfast believes that its position as a Leader is bolstered by its exceptional customer success team. According to the report, “Clients love Spredfast’s onboarding and support.”

“Today’s market requires brands and media to not just have the right products, but also the right partner in delivering solutions that are ahead of the curve,” stated Rod Favaron, CEO of Spredfast. “We’re thrilled to have been named a Leader and we believe this recognition exemplifies the commitment we’ve made to our customers. With current and future Spredfast offerings, we will leverage our experience to continue to deliver best-in-class products and services.”

The Spredfast Social Software Platform is used by many of the world’s leading digital marketers, including Hyatt, General Mills, PepsiCo, Whole Foods, Viacom, NBA, PNC Bank and hundreds more.

“Spredfast’s position in this report comes as no surprise to us at Hyundai, they are our most strategic partners in our Social@Scale program;” stated Jon Budd, Head of New Media at Hyundai Motor America. “Their platform has provided an intuitive, easy-to-use solution for our Corporate team, regional ad agencies and our dealerships.”

As a Leader in the space, with the promise of delivering relentless innovation to Spredfast customers, the company continues to make investments and expand beyond the SRP category into other value-added categories. Recent highlights include:

• The launch of Intelligence, a smart social solution that enables customers to better inform their social strategies with timely data and actionable insights. This latest offering gives brands and media companies unprecedented access to Facebook, Twitter and Tumblr data, giving customers the information they need to engage in Smart Social.
• Continued expansion of their Spredfast social strategy team. In the last year, Spredfast has tripled revenue and customer growth. The Spredfast social strategy team will continue to focus on delivering unmatched strategic support to brand and media customers, alongside their industry-recognized product suite.
• Spredfast’s Emmy-winning Experiences product continues to set the bar for the most robust offering in curation and redisplay of social content for brands and media. New features offer ease-of-use combined with customizable and visually stunning social experiences that inspire participation from fans and consumers across any digital screen.

To read more, you can download the full report here, compliments of Spredfast.

About Spredfast

Spredfast gives marketers the tools needed to manage their brand and connect with consumers in an increasingly social world. The Spredfast Social Software Platform allows marketers to manage, integrate and amplify social content across any digital touch point in real-time. The solutions offer brands and media access to every piece of social data submitted in order to uncover conversations that matter. Spredfast customers manage over one billion social connections across 84 countries and have the power to process 650 million pieces of social content per day in multiple languages. Over 600 customers, including all five major broadcast networks and fifty percent of Interbrand’s 2014 World’s Best Brands have partnered with Spredfast to create first-class social experiences. For more information, visit www.spredfast.com.

AUSTIN, Texas — Spredfast, the world’s smartest Social Software Platform, announced today it has been named a Leader in “The Forrester Wave™: Social Relationship Platforms, Q2 2015” report by Forrester Research, Inc. Spredfast was among 11 of the “most significant software providers,” according to Forrester Research Inc, to be included in the study. The SRPs were evaluated on 41 criteria, including their current offerings, strategy and market presence.

“Every social marketer needs a social relationship platform,” stated Forrester in the report. “Managing branded profiles remains marketers’ favorite social activity … But social relationship marketing is getting harder.” According to the report, Spredfast is a Leader in the space. “Spredfast strikes a strong balance between product and strategy,” adding, “Marketers appreciate that Spredfast Conversations provides them advice and insights while they work.” Spredfast believes that its position as a Leader is bolstered by its exceptional customer success team. According to the report, “Clients love Spredfast’s onboarding and support.”

“Today’s market requires brands and media to not just have the right products, but also the right partner in delivering solutions that are ahead of the curve,” stated Rod Favaron, CEO of Spredfast. “We’re thrilled to have been named a Leader and we believe this recognition exemplifies the commitment we’ve made to our customers. With current and future Spredfast offerings, we will leverage our experience to continue to deliver best-in-class products and services.”

The Spredfast Social Software Platform is used by many of the world’s leading digital marketers, including Hyatt, General Mills, PepsiCo, Whole Foods, Viacom, NBA, PNC Bank and hundreds more.

“Spredfast’s position in this report comes as no surprise to us at Hyundai, they are our most strategic partners in our Social@Scale program;” stated Jon Budd, Head of New Media at Hyundai Motor America. “Their platform has provided an intuitive, easy-to-use solution for our Corporate team, regional ad agencies and our dealerships.”

As a Leader in the space, with the promise of delivering relentless innovation to Spredfast customers, the company continues to make investments and expand beyond the SRP category into other value-added categories. Recent highlights include:

• The launch of Intelligence, a smart social solution that enables customers to better inform their social strategies with timely data and actionable insights. This latest offering gives brands and media companies unprecedented access to Facebook, Twitter and Tumblr data, giving customers the information they need to engage in Smart Social.
• Continued expansion of their Spredfast social strategy team. In the last year, Spredfast has tripled revenue and customer growth. The Spredfast social strategy team will continue to focus on delivering unmatched strategic support to brand and media customers, alongside their industry-recognized product suite.
• Spredfast’s Emmy-winning Experiences product continues to set the bar for the most robust offering in curation and redisplay of social content for brands and media. New features offer ease-of-use combined with customizable and visually stunning social experiences that inspire participation from fans and consumers across any digital screen.

To read more, you can download the full report here, compliments of Spredfast.

About Spredfast

Spredfast gives marketers the tools needed to manage their brand and connect with consumers in an increasingly social world. The Spredfast Social Software Platform allows marketers to manage, integrate and amplify social content across any digital touch point in real-time. The solutions offer brands and media access to every piece of social data submitted in order to uncover conversations that matter. Spredfast customers manage over one billion social connections across 84 countries and have the power to process 650 million pieces of social content per day in multiple languages. Over 600 customers, including all five major broadcast networks and fifty percent of Interbrand’s 2014 World’s Best Brands have partnered with Spredfast to create first-class social experiences. For more information, visit www.spredfast.com.

AUSTIN, TX — UnboundID, the market leader in identity and preference management, completed a record Q1, with sales exceeding 196% of previous year sales. The company develops software that enables enterprises in financial services, retail, high tech, telecommunications, healthcare, and other industries to unify their customer identity and preference data across disparate systems to deliver a personalized, cohesive customer experience across applications and devices. These capabilities enable enterprises to optimize customer engagement to increase sales and improve customer satisfaction, loyalty, and trust.

The healthcare vertical in particular grew sharply for UnboundID in Q1, demonstrating the growing need to improve patient experience through digital channels such as online healthcare exchanges, mobile applications, and patient portals. The UnboundID Platform integrates with systems of record such as Master Data Management (MDM), Customer Relationship Management (CRM), and other data sources to provide a unified view of the customer around their user identity. UnboundID’s technology allows organizations to access customer attributes and preferences at web scale and in real time across customer engagement channels, and includes granular security and governance controls to prevent unauthorized access to personally identifiable data. End users have the ability to control exactly what types of data they will share with brands, and indicate their preferences for communications.

UnboundID’s ability to deliver a secure and personalized customer experience is resonating in the market. The number of identity and preference attributes managed on average across all UnboundID customers has now reached 44.7 million. This milestone is a testament to the platform’s ability to manage rich customer profiles supporting advanced personalization, along with the web scale performance and reliability of the software. A customer in the consumer financial services sector recently broke the one-billion threshold for identity and preference attributes managed by the UnboundID Platform. In March, the company released Version 5 of its software platform, featuring a dashboard module to monitor real-time operational metrics and identity data usage, along with performance enhancements to manage billions of attributes with sub-microsecond delivery times.

“We’re on track for a strong year, reflecting the increased strategic importance of identity and preference management in the market,” says Steve Shoaff, CEO of UnboundID. “Customers are demanding transparency around use of their personal data, yet they also expect a higher level of personalized service from the companies they do business with. Our platform is helping companies deliver on both fronts in a secure, governed manner.”

UnboundID recently hired Derick Townsend as VP of Marketing to help lead the next phase of growth for the company. Mr. Townsend has 20 years of experience in software marketing that includes the rapid growth of other enterprise software companies that were acquired by IBM, CA, and CSC.

“Companies are implementing new digital business initiatives in response to powerful market forces, including the proliferation of new mobile and social channels, and growing competitive pressure to provide a more personalized and differentiated customer experience,” Townsend says. “UnboundID is already helping some of the world’s largest and most influential brands implement industry-leading customer experience strategies with success. I look forward to helping extend the UnboundID solution to new industries and companies seeking to dramatically improve their customer relationships and sales.”

About UnboundID
UnboundID provides the industry’s leading software platform for identity and preference management. Enterprise customers select the UnboundID Platform to modernize traditional Identity and Access Management systems, and enable new customer-facing digital business initiatives that provide real-time personalization and delivery of a consistent customer experience across channels and devices. Some of the world’s largest and most demanding companies in financial services, retail, telecommunications, and healthcare rely on UnboundID to manage and protect their identity and preference data across application portfolios and systems of engagement. To learn more, visitwww.unboundid.com.

CONSHOHOCKEN, PA — NextDocs Corporation, a leading provider of regulated content management and compliance solutions for the life sciences industry, today announced the company formed a partnership withASPHALION: a leading scientific and regulatory affairs consulting firm in Spain. The alliance allows life science and medical device companies in the Spanish market to more effectively manage submission content, mitigate compliance risk and bring products to market faster.

Under the partnership agreement, ASPHALION will offer customers full delivery services including integration, migration and design for the NextDocs 6 Enterprise Content Management (ECM) platform for Regulatory Document Management.

NextDocs 6 Regulatory Document Management Solution is a comprehensive, best practice offering based on widely-adopted standards of the EDM Reference Model enabling companies to reach submission-ready status faster and with higher quality content.

“We are excited to partner with ASPHALION,” said Zikria Syed, CEO and co-founder of NextDocs. “Pharmaceutical and medical device industry customers require scalable documentation solutions to meet global demands while improving efficiency and reducing costs. This partnership provides ASPHALION customers with proven document management solutions and services.”

“We look forward to partnering with NextDocs and sharing the experience and service of a reliable Document Management solution meeting the demands of our customers,” said Remco Munnik, Regulatory Information Director of ASPHALION. “Together with ASPHALION´s Regulatory knowledge and experience, we can deliver and implement a cost effective and robust technical solution to increase compliance.”

About NextDocs
NextDocs, a global leader in compliance innovation, enables businesses in regulated industries to achieve compliance with EMA, FDA and other agencies while innovating processes, increasing efficiency and reducing costs. NextDocs provides solutions for managing regulatory documents, SOPs and clinical documents and a full set of quality processes from CAPA to complaints. All solutions are 100% browser-based and deploy in the cloud or on-premises. Visit www.nextdocs.com or follow on LinkedIn andTwitter.

About ASPHALION
ASPHALION is an International Scientific and Regulatory Affairs consultancy firm based in Barcelona and Munich.  Founded in 2000, ASPHALION consists of over 60 professional consultants and operates in a global environment with expertise in submissions for EU (CP, DCP, and maintenance), US (IND, NDA, ANDA, DMF, BLA) and RoW countries, offering comprehensive services to Pharma, Biotech and Medical Devices companies. Visit www.asphalion.com or contact us at [email protected].

BOSTON, MA (PRWEB) APRIL 13, 2015 — OpenView Venture Partners announced today that author, executive coach, and technology expert Jackie Golden will join the venture capital firm as a Senior Advisor. Golden, who has worked with top software businesses like IBM, Hyperion (acquired by Oracle) and Cognos, currently serves as the CEO of LandNExpand, a tech consultancy that helps organizations repeatably deliver dynamic customer experiences.

As a Senior Advisor, Golden will primarily serve as a consultant, working directly with OpenView’s portfolio of expansion-stage B2B software companies to optimize their customer success and customer experience functions. With over 18 years of experience in building high performing customer experience models with profitable services organizations at the center, Golden has earned her reputation as one of the B2B software industry’s foremost customer success experts.

“Jackie has already worked with two of OpenView’s portfolio companies and the feedback from the CEOs of those companies was incredibly positive,” said OpenView founder Scott Maxwell. “We are thrilled to add her to our already strong roster of Senior Advisors and excited to see how she will enhance the value-add services we offer our portfolio companies.”

Alongside serving as the CEO of LandNExpand, Golden is an author, sought after speaker, and executive coach who has a background in implementing customer-centric approaches in high-growth software businesses. In addition to IBM and Hyperion, Golden has also worked with OpenView portfolio companies AtTask and VersionOne. She has an undergraduate degree in international business from California Polytechnic University, San Luis Obispo, and an Executive MBA from San Diego State University.

“I believe my skillset and experience are an ideal fit for OpenView’s unique approach to helping expansion-stage software companies get — and keep — more customers,” Golden said. “Having already worked with AtTask and VersionOne, I’ve witnessed firsthand the firm’s focus and commitment to that mission. I’m honored to be a part of such a fantastic group of Senior Advisors and can’t wait to get started helping OpenView’s portfolio optimize their customer success organizations.”

About OpenView Venture Partners

OpenView Venture Partners is an expansion-stage venture capital firm based in Boston that invests exclusively in B2B software companies. In addition to its investment team, OpenView also has a dedicated team of 15 consultants who work with its portfolio companies to help them scale faster and more efficiently than competitors (http://www.openviewlabs.com). Founded in 2006, the firm invests globally and has nearly $700 million in total capital under management.

AUSTIN, Texas — Spredfast, the industry leading Social Software Platform, today announced the launch of Intelligence, a smart social solution that enables companies to better inform their social strategies with timely data and actionable insights. This latest offering delivers unprecedented access to Facebook, Twitter and Tumblr data, giving brands and media companies the information they need to engage in Smart Social.

“Brands and media companies have looked to social to inform strategies across the business for some time now. However, the complexities around the volume and interpretation of the data have long stood in the way of being able to optimize it, ” said Rod Favaron, President and CEO at Spredfast “Intelligence surfaces the most important insights, makes them actionable and ultimately delivers a solution that is valuable for not only Marketing and PR teams, but all the way up to the C-Suite.”

Intelligence offers an intuitive interface that eliminates the learning curves often associated with analytics and listening tools. This makes informing decisions with social data as easy as running a search. With this latest offering, Spredfast is empowering customers to listen and engage on a single platform. Integrations with the industry-leading Spredfast Conversations and Experiences products ensure that customers can join the right conversations, at any digital touch point, quickly.

The solution features four key components:

• Discovery
  Intelligence opens the door for social discovery by providing the ability to delve into any topic. Users can easily identify subjects their audiences are talking about, how they’re talking about them and identify the most influential people on a topic. Users also have the ability to set notifications for customized topics to inform them when a subject starts trending on Facebook and Twitter, providing an opportunity to join the conversation in the most opportune moments.

• Inform Strategy
  The insights users garner from monitoring trends and benchmarking performance allow them to better engage audiences, and guide content publishing on various channels. Intelligence users are able to better determine what conversations to participate in and understand when a conversation is either on the rise or heading for a decline. This information gives brands a stronger understanding of the type of content that resonates more with their community, and can be used to better plan content and optimize every interaction, in real-time.

• Predict
  Staying ahead of the conversation is vital. Intelligence predicts the virility of trends and offers insight on how and when to engage. It also allows the user to see when a subject starts trending downwards, and when it’s time to move on from a given topic.

• Analyze and Benchmark
  Intelligence indexes data from Twitter and Tumblr, helping users look at their performance yearly, monthly and even weekly. Utilize on-demand filters like geography, language, time, top media, links, gender and age to find out who a conversation is reaching and how to engage new audiences. Unlike other listening tools, Intelligence allows the user to instantly search any topic to see the volume, virility and origin. These benchmarking options produce a better understanding of what to measure.

Intelligence continues to extend the Spredfast Smart Social promise to customers. With over 4 billion pieces of data created and shared every day on social, the Spredfast platform delivers an integrated solution that helps brands and media companies find trends and topics first, build the best content and create memorable interactions at every customer touch-point.

About Spredfast

Spredfast gives marketers the tools needed to manage their brand and connect with consumers in an increasingly social world. The Spredfast Social Software Platform allows marketers to manage, integrate and amplify social content across any digital touch point in real-time. The solutions offer brands and media access to every piece of social data submitted in order to uncover conversations that matter. Spredfast customers manage over one billion social connections across 84 countries and have the power to process 650 million pieces of social content per day in multiple languages. Over 600 customers, including all five major broadcast networks and fifty percent of Interbrand’s 2014 World’s Best Brands have partnered with Spredfast to create first-class social experiences. For more information, visit www.spredfast.com.

CONCORD, Mass. — SmashFly Technologies, the leading Recruitment Marketing Platform provider, today announced that Twilio, the leading cloud communications platform company, is the latest fast-growing technology firm to take a modern approach to recruiting by using SmashFly’s Total Recruitment Marketing Platform.

Recruiting top-notch engineers, especially in Silicon Valley, is one of the biggest challenges in talent acquisition. To attract the best requires a two-pronged strategy: 1) having a compelling employer brand that authentically tells the company’s story, and 2) using best-practice recruitment marketing principles to attract and nurture candidates like consumers.

To support its modern recruiting strategy, Twilio has selected SmashFly’s all-in-one Recruitment Marketing Platform to manage, measure and automate its talent acquisition programs from one holistic software system in order to attract today’s sought after high-tech workers.

“Twilio is all about making communications easy and relevant. Ensuring we deliver on that customer promise begins with our candidate experience. That’s why teaming up with SmashFly is so important to our long-term strategy,” said Will Staney, head of global talent acquisition at Twilio. “We’re big fans of SmashFly’s Recruitment Marketing Platform because it will make it easier for us to engage and nurture candidates with personalized messaging at every touch point in their candidate journey. In addition, by integrating SmashFly with our Greenhouse ATS, we can track and measure every campaign and source all the way to hire, ensuring we’re making data-driven decisions that optimize our recruiting budget.”

Twilio joins other tech innovators including Bright House Networks and CDW that have replaced disconnected recruiting tools with SmashFly’s complete platform for Job Distribution, Candidate Relationship Management (CRM), Talent Networks, mobile-responsive and SEO-optimized Career Sites, Social Recruiting and more. The platform, which is used in the front-end of the talent acquisition process, integrates with any applicant tracking system (ATS) to provide the industry’s most accurate view of the sources that produce the best hires, offering unmatched visibility to recruiting ROI.

“The influence of social and mobile have transformed talent acquisition, and Twilio is a strong example of a company that understands how to market to candidates like consumers,” said Mike Hennessy, Founder and CEO, SmashFly. “We’re excited to welcome Twilio to our growing customer community across the technology, financial services, transportation, hospitality and healthcare markets who have embraced modern recruitment marketing to better fuel their pipelines of high-quality candidates.”

About SmashFly Technologies
SmashFly’s Total Recruitment Marketing Platform helps corporate recruiting organizations and Recruitment Process Outsourcing (RPO) companies centralize their recruiting operations while providing real-time analytics across all of their initiatives to improve overall recruitment results.

The Total Recruitment Marketing Platform connects what are often disparate technologies into a single all-in-one software solution that includes Global Job Distribution, Social Recruiting, CRM, Web Sourcing, Marketing Automation, Mobile, Career Sites, Landing Pages, Search Engine Optimization (SEO), Employee Referrals and Talent Network Building. All with the actionable Analytics necessary to tell what’s working and not working across the entire recruitment strategy. Learn more at smashfly.com.