Amanda Nielsen
Partner Enrollment Manager
Formstack
Product
Why SaaS Partner Programs & Consultants Are a Match Made in Heaven

Formstack’s Amanda Nielsen explains the top five benefits consultants, agencies and SaaS companies can realize through their partner relationships.

by Amanda Nielsen
Marketing
4 Ways Marketing Can Contribute to Company Culture

Considering that marketing content is likely to be the first thing a prospective customer or employee will interact with upon discovering your brand, marketing is the forefront of your brand, and ultimately, your culture. Here are 4 actionable ways that marketing can contribute to company culture.

by Amanda Nielsen
Marketing
How SaaS Companies Can Accelerate Their Growth With In-Person Events
In the world of B2B SaaS where digital marketing takes precedence and automation touches everything we do, in-person events are...
by Amanda Nielsen
Marketing
4 Things Marketing Can Learn from Product Led Growth
Product led growth (PLG) is a go-to-market strategy that relies on the product itself to drive acquisition, retention and expansion....
by Amanda Nielsen
Marketing
Beyond Logos, Fonts, and Colors: The Importance of Building an Impactful Brand
When you think of a brand, what do you think of? Maybe you think of the bright, golden arches of...
by Amanda Nielsen
Product
How to Translate Freemium To Any Business Model
Editor's Note: This article first appeared on New Breed's blog here.  It may seem counterintuitive to offer part of your...
by Amanda Nielsen
Product
4 Secrets to B2B SaaS Growth
Editor's Note: This article appeared on New Breed's blog here.  B2B SaaS growth can be an intricate puzzle. Growth requires...
by Amanda Nielsen
Product
How to Identify a Product Qualified Lead (PQL)
Editor's Note: This article first appeared on the New Breed blog here. The marketing qualified lead, or MQL, has long been an...
by Amanda Nielsen