Brandon Hickie
Marketing Manager, Pricing Strategy
Startup Strategy
6 Lost Customer Research Question Types
Over the last 2 weeks, I have written a series of blog posts on project planning and research design factors...
by Brandon Hickie
Startup Strategy
Lost Customer Research: 7 Research Design Factors to Consider
Last week, I wrote a blog post on six lost customer research project planning tips. This week, I will share...
by Brandon Hickie
Startup Strategy
Lost Customer Research: 6 Project Planning Tips
Last week, I wrote a blog post on five facts your company should consider when determining whether or not a...
by Brandon Hickie
Startup Strategy
Lost Customer Research: 5 Facts to Consider Before Launching Initiative
Last week, I wrote a blog post on what lost customer research is, why it is a useful market research...
by Brandon Hickie
Startup Strategy
Lost Customer Research: What Is It and When Is It Necessary

Blog post explaining when and why a company should consider launching a lost customer research initiative.

by Brandon Hickie
Marketing
How to Build Online Influence: Website Strategies from the 5 Most Influential Venture Capital Firms Online

Looking to build your online influence? Here are examples of innovative website strategies you can pick up from the five most influential VC firms online.

by Brandon Hickie
Marketing
iPad Marketing Strategy: Why Competitive Advantages Should Steer Strategy
[caption id="attachment_21515" align="alignright" width="300" caption="Image provided by: {link:http://www.engadget.com/2012/03/07/new-ipad-vs-ipad-2/}Engadget.com{/link}"][/caption] Marketing strategy success is the result of being able to pinpoint your...
by Brandon Hickie
Startup Strategy
Enterprise Customer Market Segmentation: A Guide for Limited Customer Data
[caption id="attachment_21161" align="alignright" width="300" caption="Image provided by: {link:http://www.mindofmarketing.net/2007/05/customer-segmentation-why-exactly-does.html}www.mindofmarketing.net{/link}"][/caption] Going after enterprise customers is often a tempting strategy for startup and...
by Brandon Hickie