Pricing & Positioning
Learn from the Best: An Interview with Braintree’s Bryan Johnson
  37Signals got a chance to sit down with Bryan Johnson, the CEO of Braintree, the online payments company. The...
by Brennon Slattery
Customer Success
The Three Secret Sources of Competitive Analysis
[caption id="attachment_9057" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/cdevers/}Chris Devers{/link}[/caption] To be an effective product manager, you need to know what...
by Brennon Slattery
Product
Dealing with Your Product Manager's Split Personality
[caption id="attachment_9028" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/greenheat/}Green Heat{/link}[/caption] Sometimes your product manager puts on a happy face and plays...
by Brennon Slattery
Product
The Secret to Startup Product Design: Designer Empathy
[caption id="attachment_9014" align="alignright" width="160"] Image provided by: {link:http://www.flickr.com/photos/christing/}christing-O-{/link}[/caption] Startups can be challenging environments, especially for product designers. In order to...
by Brennon Slattery
Sales
Are You Making Enough Sales Calls?
[caption id="attachment_9008" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/niko_si/}niko si {/link}[/caption] When asked how many sales calls a company’s sales team...
by Brennon Slattery
Customer Success
9 Customer Service Idioms to Live By
[caption id="attachment_9004" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/psejersen/}petersejersen{/link}[/caption] The greatest way to build a better business is not to meet...
by Brennon Slattery
Customer Success
Does Metadata Matter?
[caption id="attachment_8998" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/jennybento/}jennybento{/link}[/caption] When it comes to online marketing and the use of SEO in...
by Brennon Slattery
Customer Success
SXSW: The Marketer's Mecca
[caption id="attachment_8981" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/aeioux/}Aeioux{/link}[/caption] South by Southwest (SXSW) has always been an influential launch pad for...
by Brennon Slattery
Customer Success
Bad Customers—Who Needs 'Em?
[caption id="attachment_8977" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/phae/}Phae{/link}[/caption] Every company wants customers, right? But what do you do when the...
by Brennon Slattery