Erin Rohr, Author at OpenView

Operations has long been a forgotten persona. But not anymore. Without ops, data doesn’t see daylight, leads aren’t routed, accounts...

When most people think of the term “crisis communications,” they tend to associate it with a negative situation unfolding within...

It’s easy to spot founders who have been burned by bad PR practitioners. Their body language communicates their suspicion (crossed...

If you’re an entrepreneur in the early stages of building your company, crafting your PR and marketing strategy needs to...