The State of Sales, Marketing & Business Operations [Infographic]

Operations has long been a forgotten persona. But not anymore. Without ops, data doesn’t see daylight, leads aren’t routed, accounts aren’t scored, CRM and marketing automation databases decay. There are more than 60,000 open operations positions and it’s time we start shinning a light on the importance of these roles.

To give you greater insight into just how important and underserved the ops role is – across sales, marketing and general business – LinkedIn and InsightSquared teamed up to bring you the ‘Ops Leviathan” – an infographic that compares the basic characteristics of sales, marketing and business operations roles based on original research supplied by the LinkedIn team. Check out the infographic below!

Director of Marketing Communications
You might also like ...
Sales
Capitalize on Product Led Growth by Building a Growth Engine
You’ve built a product that end users love and achieved product led growth  – what’s next? With engineering, support and success...
by Haley Katsman
Sales
15 Lessons for Every Sales Enablement Program

Want to take your sales team to higher peaks. Then, it’s time for a sales onboarding revolution. Lessonly outlines 15 of the 75 lessons that will help you reimagine your sales training program.

by Rachel Saltsgaver
Sales
5 Sales Coaching Myths That Need To Be Busted
In a lot of ways, the title of “sales manager” is a misnomer. Sure, you own the team's number. But...
by Brian Trautschold