Sales
4 Sales Experts Reveal the Secrets to Building a High-Performing Outbound Lead Generation Team

We have assembled a panel of sales experts to share their insights and ideas about how to successfully build and manage an outbound lead generation team.

by OpenView
Startup Strategy
Why You Need to Understand the Sales Capacity of Your Business Development Reps

Do you really understand the sales capacity of your business development reps (BDRs) or outbound lead generation reps? Well, if you don’t it’s time to start figuring it out!

by OpenView
Startup Strategy
Inside Sales Managers: Get Out of the Weeds for 10-15% of Your Week

Want to know the key to effective inside sales management?
As a manager, it is imperative that you pull yourself out of the weeds for at least 10-15% of your week to strategize.

by OpenView
Startup Strategy
The Absolute Most Important Content in the Buying Cycle: The Proof

It is one thing to talk about value. It’s another to truly demonstrate it. Sales reps need to recognize proof is the most important content in the buying cycle they can deliver.

by OpenView
Startup Strategy
If Your BDRs Aren't Executing as Researchers for Marketing and Product Then Shame On You!

Outbound lead generation teams (or BDRs) are of course responsible for building the pipeline with qualified leads, but did you know they can also be an invaluable source of prospect research?

by OpenView
Startup Strategy
Goal Setting for Q3: Marketers, Get Planning

Goal setting for marketers should be about not only the end goal, but prioritizing the actionable steps you need to take to get there. That’s where a good workplan comes in.

by OpenView
Startup Strategy
Qualified Leads Falling Through the Cracks? Make Your Sales Reps Pay
Over the years, I've worked with dozens of sales and marketing organizations to set up and optimize outbound lead generation...
by OpenView
Portfolio
Lead Generation Success Stories: Mashery

Mashery Sales Director Jim McDonough shares his insight and experiences building and managing a pipeline generation machine.

by OpenView
Sales
9 Sales Benchmarks that Can Help You Build a Scalable Sales Machine

Understand how your organization stacks up against these nine sales benchmarks, and you will see how to get the most out of your lead generation team.

by OpenView