Avoiding Tunnel Vision: Take off those Blinders

On the road to business acclaim, the journey is far more important than the destination.

And along the way, you’re likely the encounter a variety of obstacles and propellants. As an entrepreneur, it’s your duty to asses these items for what they are. If you believe you stand to benefit, you need to be able to adjust your vision accordingly.

Don’t blind yourself to the beneficial or the harmful. Be aware of your competition and factor that into your thought process. Take into account new technology developments. Weigh your marketing strategy against others. Tunnel vision is your enemy in this arena.

Above all else, you must be open. If you walk around with your eyes to the ground all the time, you may pick up a few pennies, but you’ll never see what’s ahead. And that goes for fame, fortune or lamp poles. Watch this video from OpenView Labs featuring Brad Feld discussing this topic.