Marketing
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A company website, for all that’s likely been invested into it, can only offer so much to visitors. For this...
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No company in existence would deny that it could benefit from an increase in newsletter subscribers. Anomalies aside, every added...
When you think about social media and content marketing strategies, it’s likely that tweets, case studies, blogs, Facebook pages, and...
Online, there is a cold war going on between blogs over content marketing. [caption id="attachment_7117" align="alignright" width="240"] Image provided...
Today’s web 2.0 world is a seemingly endless landscape filled with opportunities. [caption id="attachment_7083" align="alignright" width="171"] Image provided by: {link:http://www.flickr.com/photos/atencion/}ATENCION:{/link}[/caption]...
When bloggers are writing their posts, they should always have the company’s target personas in mind. Writing to a persona will help bloggers stay focused on the purpose of the initiative. To do so, you need to know about them – what are their demographics and common interests?
[caption id="attachment_7046" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/olivander/}olivander{/link}[/caption] If you want to keep your blog updated, fresh, and full of...
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