Marketing

Customer Success
The 4 Expectations and Benefits of Professional Writing Services
[caption id="attachment_7046" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/olivander/}olivander{/link}[/caption] If you want to keep your blog updated, fresh, and full of...
by Brennon Slattery
Customer Success
Testing for the Optimal Layout of a Product Page
With all of the weight placed on online product pages, it’s critical that they perform their intended functions. [caption id="attachment_7026"...
by Contributing Author
Customer Success
Watch
Why Word of Mouth is the Ultimate Customer Loyalty Test
When you have a high-quality product, customers recognize this and share with others.   Good news, like bad news, spreads...
by Contributing Author
Marketing
Online Marketing Strategy in the Face of Google and Facebook's Growing Rivalry
This week, I will take a break from my series of posts on Product Strategy and Product Management Process to...
by Tien-Anh Nguyen
Customer Success
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What is content marketing?
Do you meet your customers on your own terms? It is not about interruption marketing anymore.  Content marketing is the...
by Amanda Maksymiw
Marketing
7 Steps for Creating a SOW for Your Freelancers
  This is a part of a series that was created to help you create case studies for your company....
by OpenView
Sales
The Score on Scoring Leads
Automated marketing’s effectiveness is susceptible to questioning. [caption id="attachment_6973" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/swafo/}(Alex){/link}[/caption] And rightly so, asserts the...
by Contributing Author
Customer Success
Lessons Learned from a Major Industry Event
At BizTechDay 2010, there were many lessons to learn about the industry. [caption id="attachment_6971" align="alignright" width="240"] Image provided by: {link:http://www.flickr.com/photos/nzdave/}(nz)dave{/link}[/caption]...
by Contributing Author