Marketing
Customer Segmentation: A Step By Step Guide For B2B

Effective customer segmentation is critical for any company attempting to scale. This guide will walk you through the process of clearly identifying and targeting your companies best prospects step-by-step.

by Tien Anh Nguyen
HR & People
Ace Your Internship by Setting the Right Goals

Here are four examples of internship goals that you should set at the beginning of any internship to measure its success.

by Tien Anh Nguyen
HR & People
Employee Recognition as a Competitive Advantage

With the competition for tech hiring and retention heating up, taking your employee recognition and motivation to the next level can help give you the winning edge you need.

by Tien Anh Nguyen
Portfolio Updates
Organizing a Great Customer Summit: 5 More Lessons from Socrata
Companies taking on the bold mission of creating a new category or operating in new, emerging markets face significant challenges,...
by Tien Anh Nguyen
Startup Strategy
Making Sense of the Hortonworks S-1: A Unique Economic Model
A Hadoop Pioneer with a Unique Growth Model As I wrote about yesterday, an analysis of New Relic’s S-1 numbers...
by Tien Anh Nguyen
Tech Trends
New Relic's IPO Filing: An Analysis of SaaS Growth Drivers
Let's take a look under the hood: What the New Relic's S-1 reveals about the SaaS company's key drivers of...
by Tien Anh Nguyen
Portfolio Updates
Creating an Amazing Customer Conference: 5 Lessons from Socrata's Customer Summit
If you're looking for customer conference tips, the success of Socrata's Customer Summit provides some excellent lessons. Socrata, based in...
by Tien Anh Nguyen
Portfolio Updates
Thank You, Central Desktop!
Two weeks ago, PGi, a global leader in collaboration software and services, officially acquired our portfolio company Central Desktop. The...
by Tien Anh Nguyen
VC Insights
2014 SaaS Survey: Insights into Sales and Marketing Spend & Churn
Two weeks ago, we were excited to share some of the results from the 2014 SaaS Survey conducted by David Skok...
by Tien Anh Nguyen