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Marketing

Marketing

Strengthen Your Content Production Arsenal

Ramp up your content production with eight tools to streamline your creative, editorial, and publishing processes.

by mkolodziej

Marketing

Win the Thumb War: Good Mobile Email Marketing Gets Your Products Shared

Hook more thumbs with mobile email marketing that entices readers to share your products on their social apps.

by mkolodziej

Marketing

10 Video Marketing Strategy Tips

Focus your video marketing strategy on what actually turns viewers into customers with ten tips from a professional.

by mkolodziej

Marketing

Rethink Your SEO Strategy for People, Not Robots

Target people, not bots, in your SEO strategy and be rewarded in search results, social channels, and, most importantly, sales.

by mkolodziej

Marketing

Plan and Promote: 6 Common Content Marketing Mistakes

Make sure you avoid these six common content marketing mistakes and get the most out of what you publish.

by mkolodziej

Marketing

How Small Businesses Benefit from Google+

Google+ is sometimes seen as a struggling ghost town, but small businesses can benefit greatly from the search giant's social network.

by mkolodziej

Marketing

Labcast: Gold, God, and Twitter. Social Media Lessons from the London Olympics to Chick-fil-A

In this week’s Labcast, content marketing and social media specialist Nate Riggs discusses social media lessons gleaned from the Summer Olympic Games coverage and the recent controversy surrounding Chick-fil-A.

by Nate Riggs

Marketing

Change Minds: Email Prospecting Success with Redirection

Boost your email prospecting success by employing this simple tactic: redirection. Reframe the sale based on your prospect's feedback.

by mkolodziej

Marketing

Brand Personality: Be More Than a Pretty Face

Companies with a strong and memorable brand personality retain customers and are easier for consumers to relate to.

by mkolodziej

Marketing

15 Social Media Marketing Mistakes

Getting the most out of your social marketing spend can be tricky. Learn 15 common social media marketing mistakes and how to avoid them.

by mkolodziej

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