Product

Product
An Inside Look at How SurveyMonkey Overhauled Pricing After 10 Years

How did the team at SurveyMonkey know it was time to revamp their pricing strategy? We’re exploring which signals tipped them off and how they made it a success.

by Kyle Poyar
Product Led Growth
What is Product Led Growth? How to Build a Software Company in the End User Era

Blake Bartlett explains the latest to-go-market strategy, how we got here and why the end user is now the most powerful buyer.

by Blake Bartlett
Product
Listen
How MongoDB Scaled Their Open Source Product with a Bottom-Up and Top-Down Sales Motion
So you've changed your MQL (marketing qualified lead) to a PQL (product qualified lead). That's all you need to do...
by Meg Johnson
Benchmarks
Does Your SaaS Product Measure Up?

The 2020 SaaS Product Benchmarks Report is finally here.

by Sam Richard
Product Led Growth
An Inside Look at How Datadog Reached $500M in ARR (and Counting)

Datadog’s VP of Marketing Alex Rosemblat told us all the details.

by Kristin Hillery
Product Led Growth
Watch
Can Facebook Really Compete with Shopify?

OpenView’s Blake Bartlett talks Shops on the latest episode of PLG 123, our original web series that covers the biggest product led growth news.

by Kristin Hillery

Most Popular Posts

Product
How to Get Started with Product-Led Startup Metrics

The Docket team explains why every startup needs a measurement mindset from the very beginning.

by Darin Brown
Product
How the Best Tech Companies Run Growth Experiments

HubSpot’s Kieran Flanagan shares advice from growth leaders at Pinterest, SurveyMonkey and more.

by Kieran Flanagan
Product
Building a System for Growth

Everything is interrelated, and growth is a system of many factors that go beyond traditional team structures.

by Scott Hanford