Discussing the Idea of Quitting if You’re not Passionate Enough

Entrepreneurs should never be short on motivation when it comes to their venture.

If you fall into this category, you need to reassess your situation. Why is motivation such an important factor in your business development strategies? Because it’s going to influence every facet of your company – if you’re not passionate, you won’t be dedicated. And if you’re not dedicated, you’re unlikely to develop a viable company.

These basic assumptions aside, if you’re on the fence, there are ways to better gauge your interest. Along the path to launching a startup, you’re certain to come up with some negative aspects of launching your idea. You may think that your company strategy overlaps too much with the competition. You might be unsure on whether or not you have the potential of turning over a profit. And the list most certainly goes on.

So what’s the endgame? If you believe that there is enough incentive for you to quit, don’t hesitate to do it. Otherwise, stay on the grueling road. Watch the video featuring Brad Feld for more on the idea of quitting when appropriate.