Don’t Infringe: Looking at Copyrights and Trademarks

Trademarks and copyrights are one way to denote intellectual property that belongs to your company.

Why should you use these symbols, laying claim to your own property? The immediate reason is that when you’re working in the software industry, you’re essentially always dealing with intellectual property. Very infrequently will you have a tangible item to go along with your software – it’s always digital. And if you want your competition to keep their hands off of your property, you’ll need to implement these trademarks and copyrights.

Many companies may not think of the implications of a competitor freely using the software you’ve developed, but it can really drive a wedge through your company. Luckily, small business law can be used to protect you. When you’re dealing with technology and law, you always have a defense in the event that something unfortunate or unscrupulous arises.

Essentially, copyrights and trademarks are nothing but safeguards for your business. And as the old adage goes, you’re better off safe, than sorry. Watch the full video from OpenView Labs for more information on this topic.