How Dropbox Became the Fastest SaaS Company to Reach $1 Billion [Podcast]
Dropbox is a poster child for product led growth – they successfully became the fastest SaaS business to reach $1B. Darius Contractor, Growth Engineering Lead, explains how they went about building virality into their product, the importance of visibility into key metrics and what the future of product led growth looks like. For even more content, make sure you subscribe to our newsletter at openviewpartners.com/newsletter.
How did the team at SurveyMonkey know it was time revamp their pricing strategy? Find out which signals tipped them off and how they made it a success.
Mike Walsh, CMO at Reflektive, has gone through multiple pricing processes and has developed his own framework for assessing the situation and then developing pricing that is appropriate and effective. Learn more about his 4-step framework here.