Is Installed-Software-as-a-Service (ISAAS) the Next Software Packaging?

SaaS Solutions Coming to an Enterprise Cloud Near You

I have recently noticed a few cloud application companies that are starting to port their solutions to multiple clouds — with Amazon, Rackspace (and other OpenStack providers), Azure, IBM, HP, and Profit Bricks being some of the targets.
The idea is for their application stacks to be closer to the other applications and data that their customers already have on the clouds (note that this is the opposite of the approach taken by companies that are helping loads and data be transferred from one cloud to another. In this case the entire software stack is set up in multiple clouds more “permanently”).
I have also noticed that these companies are starting to pitch enterprise customers that have built their own private clouds (mostly on VMWare from what I can tell) on the idea of moving the vendor’s stack onto the enterprise private cloud with the software vendor tunneling in to perform maintenance on the stack. The pricing is still subscription pricing and the software vendor maintenance.
It is not at all widespread at this point, but I am noticing it more and more as I talk to expansion-stage companies. I would characterize it as software-as-a-service that is installed on an enterprise cloud.

Is this Installed-Software-as-a-Service (ISAAS) the next evolution in enterprise software packaging?

I have asked a few enterprise data center heads this question and they seem to be open to the idea.
What are your thoughts?

Scott Maxwell
Scott Maxwell
Founder & Partner

As the founder of OpenView, Scott focuses on distinctive business models and products that uniquely address a meaningful market pain point. This includes a broad interest in application and infrastructure companies, and businesses that are addressing the next generation of technology, including SaaS, cloud computing, mobile platforms, storage, networking, IT tools, and development tools.
You might also like ...
VC Insights
Investors Predict What’s Next In Identity and Access Management

97% of security executives plan to expand or continue existing spend on identity and access management tools in 2021. 

by Kaitlyn Henry, Eliza Loring
Product
An Overview of the Growing "SaaS Enabled Marketplace" Ecosystem
Editor's note: This post originally appeared on Medium. You can read it here. As a VC firm focused on both...
by Clement Vouillon
Tech Trends
CMO: The Most Blamed Role in Business
In a March 2014 article for the Wall Street Journal, Suzanne Vranica shared the results of a study that suggested...
by Scott Maxwell