Intelligent Employees Breed a Culture of Innovation

Outfitting your company with intelligent employees can give you a competitive advantage when it comes to innovation.

Intelligent employees feed into a productive culture that can improve a company’s positioning. When you’re able to hire smarter people than the competition, you’re vastly improving your standings in the market.

When Google first launched, their focus was always on hiring the smartest people they could possibly reach. They did so by making it clear that they wanted the most intelligent people at their company. Their hiring advertisements said as much. And what did they get? The smartest people they could. Today, Google’s success can be largely attributed to this hiring best practices process.

Naturally, not every position in a company will be able to command the smartest people in that field. But as long as you never stray too far from this recruiting mantra, you’re likely to see Google-like success. For more information on this topic, watch the video featuring Marissa Mayer.