Online Marketing Strategy: Our Latest Podcasts with the King of Content Marketing, Joe Pulizzi

Corey O'Loughlin

November 4, 2010

Joe Pulizzi knows that content marketing isn’t about sending “warm fuzzies” to your audience.The goal is to become a trusted source of information to your consumer then ultimately reach your goal — be it selling product, driving website traffic or gaining new clients.

Check out our podcast series where we discuss everything from the history of content marketing to blogging etiquette.

Podcast 1 

Podcast 2

If you haven’t yet, check out my post on the video recording session we had with Joe — it features tips on how to make the most of your recording time. More on that here.

Do you have any questions on Content Marketing?

Owner

Corey was a marketing analyst at OpenView from 2010 until 2011. Currently Corey is the Owner of <a href="https://prepobsessed.com/">Prep Obsessed</a> and was previously the Marketing Manager at MarketingProfs.