Preparing your Business Plan Venture Pitch

January 7, 2010

This week’s blog will include another set of good points that can help those of you who have a good business idea and are looking to get venture capital funding for it. Today’s top ten were provided by and briefly discuss the main points a venture capital firm would like about your business plan.
1. First and foremost you need to start with a great business idea. Without this all else is, more or less meaningless. 2. Try to make the business plan as succinct and to the point as possible.  3. Have a clear idea of what you want to do and how you want to do it. 4. Make sure to know the market for your new product and convince the venture capital firm that you do understand this market. 5. Your product must be directed towards and suitable for a large market. This allows you to project a high future earnings. 6. It is very important to underline what your competitive advantage is and why you are better that the competition. 7. Establishing potential partnerships with successful businesses can guarantee increased interest in your business plan. 8. The second most important thing after the good idea is the Great management team. The biggest and the best venture capital firms invest largely in the strength of the management team. 9. It your product is already available, you have to show how well it sells. 10. Do not try to conceal information from the venture capital investors as this will most likely lead to rejection of your business.
I hope this helps your prepare you business plan for the venture pitch.


Konstantin is the President at OnLighten, which specializes in Customer Relationship Management (CRM) and business systems strategy, implementation, integration, automation, and training. He was previously an Analyst at OpenView.